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BLOOMSBURY
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Titre : Selling Europe to the World : The Rise of the Luxury Fashion Industry, 1980-2020 Type de document : e-book Auteurs : Pierre-Yves DONZE, Auteur Editeur : Londres : BLOOMSBURY Année de publication : 2023 Importance : 185 p. ISBN/ISSN/EAN : 978-1-350-33579-0 Langues : Anglais (eng) Mots-clés : Management
PRODUIT DE LUXE ; MARKETING DE LA DISTRIBUTIONRésumé : Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a globalized material culture. Over the past 30 years, the luxury goods industry has undergone a tremendous expansion around the world. However, it remains largely dominated by European companies, ranging from diversified conglomerates such as LVMH and Richemont to independent companies such as the Italian fashion houses Armani and Ermenegildo Zegna, and industrial groups like Swatch and L'Oréal or new start-ups such as Richard Mille. How and why did these companies succeed? How did they manage to transform a sector previously dominated by small family firms into a global big business? Selling Europe to the World presents the development of the global luxury goods industry from the 1980s to the present day. It highlights the strategies implemented by a new generation of entrepreneurs and explains, beyond the glamorous image conveyed by luxury brands, the sources of success of these firms. An essential book for understanding the success of the contemporary luxury industry. Nombre d'accès : 1 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=569624 The International Legal Protection of Persons in Humanitarian Crises / Dug CUBIE / Londres : BLOOMSBURY (2018)
Titre : The International Legal Protection of Persons in Humanitarian Crises Type de document : e-book Auteurs : Dug CUBIE, Auteur Editeur : Londres : BLOOMSBURY Année de publication : 2018 Importance : 391 p. (400 crédits) ISBN/ISSN/EAN : 978-1-5099-0403-7 Prix : 93 EUR Langues : Anglais (eng) Mots-clés : Management
ASSOCIATION HUMANITAIRE ; CORPS HUMAIN ; PROTECTION SOCIALERésumé : The instinctual desire to support those in need, irrespective of geographic, cultural or religious links, is both facilitated and overwhelmed by the extent of information now available about the multiple humanitarian crises which occur on a daily basis around the world. Behind the images of devastating floods and earthquakes, or massive forced displacements resulting from armed conflicts, is the all too real suffering faced by individuals and families. From the 2004 Indian Ocean Tsunami to the on-going conflict in Syria, recent years have seen an increasing debate regarding the international legal mechanisms to protect persons in such humanitarian crises. The International Legal Protection of Persons in Humanitarian Crises argues that an acquis humanitaire is identifiable through the interconnected web of existing and emerging international, regional and national laws, policies and practices for the protection of persons caught up in humanitarian crises. Indeed, the humanitarian imperative to alleviate suffering wherever it may be found permeates various branches of international law, and is reflected in the extensive humanitarian activities undertaken by States and other actors in times of armed conflict, population displacement and disaster. Dug Cubie argues that by clarifying the conceptual framework and normative content of the acquis humanitaire, gaps and lacunae can be identified and the overall protection of persons strengthened. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=309102
Titre : Check Your English Vocabulary for IELTS : Essential Words and Phrases to Help You Maximise Your IELTS Score Type de document : e-book Auteurs : Rawdon WYATT Editeur : Londres : BLOOMSBURY Année de publication : 2017 Importance : 267 p. ISBN/ISSN/EAN : 978-1-4729-4735-2 Langues : Anglais (eng) Mots-clés : Management
ANGLAIS ; EXAMEN ; LANGUE VIVANTERésumé : This bestselling workbook provides a resource for students studying towards the International English Language Testing System (IELTS) exam. It has been written for students at intermediate level and above, and is particularly appropriate for anyone who plans to study or train at an English-speaking college or university.Fully updated for this fourth edition, the book provides exercises to help teach and build general and topic-specific vocabulary related to the IELTS test and also covers grammar, use of English, comprehension and spelling. Suitable for both self-study and the classroom, it includes a range of activities to help students build and improve their English vocabulary and language skills. - Tests and improves vocabulary using a variety of useful, interesting and enjoyable exercises- Easy-to-use format with clear instructions- Comprehensive answer key with additional information- Includes IELTS-style Speaking and Writing tasks with sample answers to allow for productive practice of target language Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=553717
Titre : Fashionable Childhood : Children in Advertising Type de document : e-book Auteurs : Annamari VANSKA Editeur : Londres : BLOOMSBURY Année de publication : 2017 Importance : XIV-244 p. ISBN/ISSN/EAN : 978-1-4725-6846-5 Langues : Anglais (eng) Mots-clés : Management
ENFANT ; MODE ; PUBLICITERésumé : Fashionable Childhood is the first book to critically examine representations of children and childhood through fashion media. Focussing on themes such as innocence, sexuality, class, and gender, this book provides a detailed and fascinating overview of the topic over the last 40 years. With case studies of advertising campaigns from international fashion brands such as Calvin Klein, Dior, Ralph Lauren and in-depth research into Italy's special edition of Vogue dedicated to childrenswear, Vogue Bambini, Fashionable Childhood examines the ways children's fashion is presented globally. With the market for children's fashion witnessing rapid growth in recent years, this exciting book will be of particular interest and value to students of fashion marketing, promotion, journalism, history, and theory. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=531011 An Intellectual History of School Leadership Practice and Research / Helen M. GUNTER / Londres : BLOOMSBURY (2016)
Titre : An Intellectual History of School Leadership Practice and Research Type de document : e-book Auteurs : Helen M. GUNTER, Auteur Editeur : Londres : BLOOMSBURY Année de publication : 2016 Importance : 241 p. ISBN/ISSN/EAN : 978-1-4725-7900-3 Langues : Anglais (eng) Mots-clés : Management
EDUCATION ; LEADERSHIPRésumé : Histoire des connaissances sur l'enseignement du leadership ces vingt dernières années. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=138461 PermalinkThe heart goes last / Margaret ATWOOD / Londres : BLOOMSBURY (2015)PermalinkPermalinkPermalinkCheck your English vocabulary for banking & finance / JON MARKS / Londres : BLOOMSBURY (2007)PermalinkPermalinkAn inconvenient truth / Al GORE / Londres : BLOOMSBURY (2006)PermalinkPermalinkWORKING WITH EMOTIONAL INTELLIGENCE / Daniel GOLEMAN / Londres : BLOOMSBURY (1988)Permalink
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