Author details
Author Yuri B. AGUIAR |
Available item(s) by this author (2)
Add the result to your basket Make a suggestion Refine your search
Digital (R)evolution : Strategies to Accelerate Business Transformation / Yuri B. AGUIAR / John Wiley & Sons (2020)
Title : Digital (R)evolution : Strategies to Accelerate Business Transformation Material Type: E-book Authors: Yuri B. AGUIAR, Author Publisher: John Wiley & Sons Publication Date: 2020 Pagination: 150 p. ISBN (or other code): 978-1-119-61978-9 Languages : English (eng) Keywords: Management
DIGITAL ECONOMY ; EVOLUTION ; CORPORATE FINANCEAbstract: Why digital transformation is necessary and how to develop and execute a successful digital transformation strategy Even though the term 'Digital Transformation' is prevalent throughout the current business landscape, various misunderstandings and misconceptions are often attached to it. Everyone agrees that digital transformation is essential for any enterprise, but few can define what it actually means to the modern business. Digital transformation does not specifically or exclusively define the consequences of digital technology. The term refers to the fact that technology, which happens to be digital, enables people to solve their traditional problems with digital solutions. It's not to say that their problems could not be solved using the older methods, they simply prefer the new way. Digital (R)evolution: Strategies to Accelerate Business Transformation explains why digital transformation is necessary and provides a framework for executing an effective implementation strategy. Nombre d'accès : 1 Link for e-copy: http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Record link: https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=507297 Digital (R)evolution : Strategies to Accelerate Business Transformation Ed. 1 / Yuri B. AGUIAR / John Wiley & Sons (2020)
Title : Digital (R)evolution : Strategies to Accelerate Business Transformation Ed. 1 Material Type: E-book Authors: Yuri B. AGUIAR Publisher: John Wiley & Sons Publication Date: 2020 ISBN (or other code): 9781119619734 General note: copyrighted Languages : English (eng) Abstract: Why digital transformation is necessary and how to develop and execute a successful digital transformation strategy Even though the term 'Digital Transformation' is prevalent throughout the current business landscape, various misunderstandings and misconceptions are often attached to it. Everyone agrees that digital transformation is essential for any enterprise, but few can define what it actually means to the modern business. Digital transformation does not specifically or exclusively define the consequences of digital technology. The term refers to the fact that technology, which happens to be digital, enables people to solve their traditional problems with digital solutions. It's not to say that their problems could not be solved using the older methods, they simply prefer the new way. Digital (R)evolution: Strategies to Accelerate Business Transformation explains why digital transformation is necessary and provides a framework for executing an effective implementation strategy. Filing a significant gap in current knowledge, this timely book helps senior executives and technology leaders create practical strategies which, when correctly applied, lead to successful digital transformation. Author Yuri Aguiar, Chief Innovation and Transformation Officer at The Ogilvy Group, shares his real-world insights on developing new, digital-based business models and internal processes. Written in clear, straightforward language, this valuable guide: Serves as a blueprint for successful digital transformation in any enterprise or organization Addresses the strategy and governance requirements of businesses regardless of industry Features in-depth, firsthand examples of various transformation strategies Explains the factors than cause strategies to succeed or fail Digital (R)evolution: Strategies to Accelerate Business Transformation is a much-needed resource for C-suite executives, corporate board members, corporate attorneys, investors, and venture capitalists. Nombre d'accès : Illimité Link for e-copy: http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945318 Record link: https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578890
LIBRARY - Campus Rouen
NEOMA Business School
pmb
-
59 Rue Taittinger, 51100 Reims
-
00 33 (0)3 26 77 46 15
Library Campus Reims
-
1 Rue du Maréchal Juin, BP 215
76825 Mont Saint Aignan cedex -
00 33 (0)2 32 82 58 26