Research Methods in Tourism, Hospitality and Events Management / Paul BRUNT / SAGE PUBLICATIONS LTD (2017)

Titre : Research Methods in Tourism, Hospitality and Events Management Type de document : Livre Auteurs : Paul BRUNT, Auteur ; Susan HORNER, Auteur ; Natalie SEMLEY, Auteur Editeur : SAGE PUBLICATIONS LTD Année de publication : 2017 Importance : 360 p. ISBN/ISSN/EAN : 978-1-4739-1915-0 Prix : 45 EUR Langues : Anglais (eng) Mots-clés : Management COMMUNICATION EVENEMENTIELLE ; HOTELLERIE SECTEUR ; MANAGEMENT ; TOURISME Index. décimale : 151.75 RECHERCHE Résumé : Coverage of the Internet and the digital environment as a space to carry out research has been included, and the use of technology in analysis such as SPSS, NVivo and Qualtrics is covered alongside the more traditional ‘by-hand’ methods. Hints, tips, exercises as well as end-of-chapter case studies demonstrate real challenges and practical examples from a variety of settings to help students understand how to manage and present their own research. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=366999

Exemplaires(1)

Code-barres	Cote	Support	Localisation	Section	Disponibilité
J6339	151.75 BRU	Livre	Library Campus de Rouen	Salle de lecture	Disponible