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Auteur Antoine DARNET |
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How to rethink ephemeral festive events in a context where social proximity is under scrutiny? / Antoine DARNET / 2021
Titre : How to rethink ephemeral festive events in a context where social proximity is under scrutiny? Type de document : Mémoire Auteurs : Antoine DARNET, Auteur Année de publication : 2021 Importance : 28 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
CULTURE ; SANTE ; MARKETING INDUSTRIELRésumé : Despite its prohibition, the ephemeral festive event has never really disappeared. People have never stopped partying and seeking out this social relationship.
How can we rethink ephemeral festive events in a context where social proximity is under attack?
First of all, we will draw a portrait of the festive events market before the appearance of the COVID-19. Then we will try to draw a picture of the stakes of the festive structures in the current conjuncture, keeping in mind this notion of topicality and therefore we will accept that some of the notions approached in this dissertation will prove potentially incomplete at the time of its reading. Finally, we will evoke different solutions to preserve the ephemeral festive event and its economy while reducing the risks of transmission.Programme : MSc Cultural & Creative Industries Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=538560
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