“In the aftermath of Covid-19 crisis, how to manage resilience in the Supply Chain? The case of mega sport events” / Alexiane HARDY / 2022

Titre : “In the aftermath of Covid-19 crisis, how to manage resilience in the Supply Chain? The case of mega sport events” Type de document : Mémoire Auteurs : Alexiane HARDY, Auteur Année de publication : 2022 Importance : 35 p. Note générale : Pour accéder aux fichier PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management CHAINE LOGISTIQUE ; SPORT ; CRISE ECONOMIQUE ; WEBMARKETING Résumé : To get a proper closure of this last year in NEOMA BS studying Supply Chain Management, we chose to orient our academic research towards a field that we are passionate about, that is to know sport in general. Moreover, as we just lived and are still living a particular period with Covid-19 crisis, we found interesting to make a link between sport events and the current context. Finally, in connection with our Master’s degree and with the field towards which we wish to direct our professional life, we wanted to link sport events and the current context with logistics. That is why we chose to focus on the Supply Chain of mega sport events during and after Covid-19 crisis. Thus, we studied the following research question: “In the aftermath of Covid-19 crisis, how to manage resilience in the Supply Chain? The case of mega sport events”. We have chosen to address this topic in two parts. In the first part, we have tried to highlight the evolution of the logistics of major sport events by bringing in and comparing elements from different periods, namely before, during and after the Covid-19 crisis. In the second part, we have conducted a qualitative analysis by approaching major athletes who lived the experience from the inside. To this end, we asked questions to leading French swimmers to find out how they experienced the organisation of major events during Covid, and the changes made to the logistics of these events since then. The analysis of these interviews allowed us to draw conclusions about the subject under study. Programme : MSc Supply Chain Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=564554