| Résumé : |
Featuring in-depth studies of seven retailers, by international scholars from Japan, the UK and Sweden, Global Strategies in Retailing explores recent developments in strategy that are related to international retailing and in particular, the emergence of a Global Portfolio Strategy. As such, this book will be important reading for all international business and retailing students and academics researching in these areas. |
Ajouter le résultat dans votre panier Faire une suggestion Affiner la rechercheGlobal strategies in retailing / London : ROUTLEDGE (2013)
Strategic issues in international retailing / London : ROUTLEDGE (2006)
