Extended Reality in Practice : 100+ Amazing Ways Virtual, Augmented and Mixed Reality Are Changing Business and Society Ed. 1 / Bernard MARR / John Wiley & Sons (2021)  

Titre : Extended Reality in Practice : 100+ Amazing Ways Virtual, Augmented and Mixed Reality Are Changing Business and Society Ed. 1 Type de document : e-book Auteurs : Bernard MARR Editeur : John Wiley & Sons Année de publication : 2021 ISBN/ISSN/EAN : 9781119695172 Note générale : copyrighted Langues : Anglais (eng) Résumé : WINNER AT THE BUSINESS BOOK AWARDS 2022 - SPECIALIST BUSINESS BOOK CATEGORY. As one of the leading business trends today, extended reality (XR) promises to revolutionize the way consumers experience their encounters with brands and products of all kinds. Top brands from Pepsi and Uber to Boeing and the U.S. Army are creating immersive digital experiences that capture the interest and imaginations of their target markets. In Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society, celebrated futurist, technologist, speaker, and author Bernard Marr delivers a robust and accessible explanation of how all kinds of firms are developing innovative XR solutions to business problems. You'll discover the new ways that companies are harnessing virtual, augmented, and mixed reality to improve consumers' perception of their brands. You'll also find out why there are likely to be no industries that will remain untouched by the use of XR, and why these technologies are popular across the commercial, governmental, and non?profit spectrums. Perfect for Chief Executive Officers, business owners, leaders, managers, and professionals working in business development, Extended Reality in Practice will also earn a place in the libraries of professionals working within innovation teams seeking an accessible resource on the possibilities and potential created by augmented, virtual, and mixed reality technologies. An insightful exploration of extended reality from a renowned thought leader, technologist, and futurist Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society offers readers a front-row seat to one of the most exciting and impactful business trends to find traction in years. Celebrated futurist and author Bernard Marr walks you through the ins and outs of XR, or extended reality, and how it promises to revolutionize everything from the experience of walking through an airport or shopping mall to grabbing a burger at a fast-food restaurant. Discover insightful and illuminating case studies from businesses and organizations in a variety of industries, including Burger King, BMW, Boeing, and the U.S. Army, and see how they're turning virtual, mixed, and augmented reality experiences into big wins for their stakeholders. You'll also find out about how XR can help businesses tackle the problems of lackluster engagement and lukewarm customer loyalty with reinvigorated consumer experiences. Ideal for executives, founders, business leaders and owners, and professionals of all sorts, Extended Reality in Practice is an indispensable guide to an indispensable new technology. The book is the leading resource for anyone seeking a one-stop reference for augmented, virtual, and mixed reality tech and their limitless potential for enterprise. Nombre d'accès : Illimité En ligne : https://neoma-bs.idm.oclc.org/login?url=https://www.scholarvox.com/book/88945421 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578971

Artificial Intelligence in Practice : How 50 Successful Companies Used AI and Machine Learning to Solve Problems Ed. 1 / Bernard MARR / John Wiley & Sons (2019)  

Titre : Artificial Intelligence in Practice : How 50 Successful Companies Used AI and Machine Learning to Solve Problems Ed. 1 Type de document : e-book Auteurs : Bernard MARR Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119548218 Note générale : copyrighted Langues : Anglais (eng) Résumé : Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce. Nombre d'accès : Illimité En ligne : https://neoma-bs.idm.oclc.org/login?url=https://www.scholarvox.com/book/88944391 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578175

Big data / Bernard MARR / John Wiley & Sons (2016) 

Titre : Big data : how 45 successful companies used big data analytics to deliver extraordinary results Type de document : Livre Auteurs : Bernard MARR, Auteur Editeur : John Wiley & Sons Année de publication : 2016 Importance : XI, 308 p. ISBN/ISSN/EAN : 978-1-119-23138-7 Note générale : Index. Langues : Anglais (eng) Mots-clés : Management BANQUE DE DONNEES ; ENTREPRISE ; INFORMATIQUE Résumé : The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone`s tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. * Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers * Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more * Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking * Develop your own big data strategy by accessing additional reading materials at the end of each chapter Note de contenu : Index. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=207775

Autre format

• Big data in practice / Bernard MARR, / John Wiley & Sons (2016)  
• Big Data in Practice : How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results Ed. 1 / Bernard MARR / John Wiley & Sons (2016)  

Exemplaires(3)

Code-barres	Cote	Support	Localisation	Section	Disponibilité
055148	658.403 MAR	Livre	Library Campus de Reims	Salle de lecture	Exclu du prêt
055163	658.403 MAR	Livre	Library Campus de Reims	Salle de lecture	Disponible
055162	658.403 MAR	Livre	Library Campus de Reims	Salle de lecture	Disponible

Big data in practice / Bernard MARR / Wiley india Pvt. Ltd (2016)

Titre : Big data in practice : How 45 successful companies used big data analytics to deliver extraordinary results Type de document : Livre Auteurs : Bernard MARR Editeur : Wiley india Pvt. Ltd Année de publication : 2016 Importance : 308 p. ISBN/ISSN/EAN : 978-1-119-23138-7 Prix : 43.66 EUR Langues : Anglais (eng) Mots-clés : Management ANALYSE DES DONNEES ; SCIENCE DE L'INFORMATION ; ANALYSE DE L'INFORMATION Entreprise AMAZON ; MICROSOFT ; WALMART ; FACEBOOK ; APPLE ; AIRBNB Index. décimale : 223.55 TRAITEMENT DE L'INFORMATION Résumé : This book fills the knowledge gap of Big Data by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Note de contenu : Index Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=207834

Autre format

• Big Data in Practice : How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results Ed. 1 / Bernard MARR / John Wiley & Sons (2016)  

Exemplaires(1)

Code-barres	Cote	Support	Localisation	Section	Disponibilité
J5693	223.55 MAR	Livre	Library Campus de Rouen	Salle de lecture	Disponible

Big Data in Practice : How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results Ed. 1 / Bernard MARR / John Wiley & Sons (2016)  

Titre : Big Data in Practice : How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results Ed. 1 Type de document : e-book Auteurs : Bernard MARR Editeur : John Wiley & Sons Année de publication : 2016 ISBN/ISSN/EAN : 9781119231387 Note générale : copyrighted Langues : Anglais (eng) Résumé : The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter Nombre d'accès : Illimité En ligne : https://neoma-bs.idm.oclc.org/login?url=https://www.scholarvox.com/book/88944302 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578106

Autre format

• Big data / Bernard MARR / John Wiley & Sons (2016) 
• Big data in practice / Bernard MARR / Wiley india Pvt. Ltd (2016)

Big Data For Small Business For Dummies Ed. 1 / Bernard MARR / For Dummies (2015)  

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Big data / Bernard MARR / John Wiley & Sons (2015)

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Big Data : Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance Ed. 1 / Bernard MARR / John Wiley & Sons (2015)  

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Key performance indicators / Bernard MARR / PEARSON EDITIONS (2012)  

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Perspectives on intellectual capital / Bernard MARR / Amsterdam : ELSEVIER (2005)  

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