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Titre : Social innovation business model for small performance venues in France : A new approach of social entrepreneurship to make the cultural and social values of live music thrive Type de document : Mémoire Auteurs : Chloé CHAZOTTES, Auteur Année de publication : 2020 Importance : 25 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
ENTREPRENEURIAT ; FRANCE ; INNOVATION ; ONG ; ENTREPRENEURIAT SOCIAL ; MUSIQUE ; CULTURERésumé : This seminar paper aims at exploring new opportunities offered by social entrepreneurship for small performance venues to be a ‘third place’ providing a performance stage for the emerging artist scene. How can a renewed social entrepreneurship approach create opportunities for small performance venues to sustain live music’s social and cultural values? Based on in-depth scientific research on performance venues in France, the French live music market, social entrepreneurship and the third sector, an observation of existing organizations in this sector, and the application of conceptual tools (social innovation business model), it aims to provide a framework, both theoretical and practical, of the subject. This qualitative study will thus lead to the proposition of a new business model for small performance venues in France and a corresponding hybrid organization’s legal status, paving the way towards a new entrepreneurship paradigm that has a very high potential to meet the needs of cultural and social values of live music; however its potential is limited as a result of multiple barriers encountered by the legal status and the need to change mentalities to make stakeholders accept this new paradigm. Programme : PGE-Rouen Spécialisation : Cultural and Creative Industries Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=531076
Titre : The influence of identity on charitable donations Type de document : Mémoire Auteurs : Typhaine DE PETIGNY, Auteur Année de publication : 2020 Importance : 50 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
CULTURE ; MOTIVATION ; PERSONNALITE ; COMPORTEMENTRésumé : They are many different motivations that can influence us into making a donation. For instance, for some people it can be empathy and for others the wish to do good and be impactful. Research has shown that who we are as a person also plays a part in our donation behavior. Therefore, we can ask ourselves how and to what extent does identity influence one person’s donations habits ? To answer this question, I followed a qualitative approach and conducted interviews on several adults in France to figure out their motivation for giving to charities and how their identity played a part. Upon analyzing my results, I have found that identity does have an influence on charitable giving. However, it can be separated into three parts each influencing our donation habits in different ways: personal, social and moral identity. All respondents are not influenced in the same way by all these identities, some value their local community and are therefore influenced by their social identity when others are more influenced by their values which speak to their personal and moral identities. Programme : PGE-Rouen Spécialisation : Digital Marketing Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=531080 The Role of gender as criterion for cultural and creative products and services segmentation / Mélanie COLTEL / 2020
Titre : The Role of gender as criterion for cultural and creative products and services segmentation Type de document : Mémoire Auteurs : Mélanie COLTEL, Auteur Année de publication : 2020 Importance : 32 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
CONSOMMATION ; CULTURE ; SERVICE SECTEUR ; GAMME DE PRODUITSRésumé : In this seminar paper, we will first introduce the definition of cultural and creative industries, and the notion of gender. Then, we will focus on the passed and actual state of the cultural products and services market and how consumers are perceiving the notion of gender in cultural industries. The goal is to find out the actual trends of people’s consumption in cultural products and services. Then, we will study the limits of the gendered marketing, because the changing society leads to mentality evolution and gender redefinition. The former notion of “gender” is then put into question. And lastly, we will lead a quantitative study to analyse if gender perceptions and roles are genuine influential factors in terms of cultural consumption and see if stereotypes are still present in this open-minded society that is fighting for gender equality. Programme : PGE-Reims Spécialisation : Digital Marketing Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=529100 Unisex and gender-fluid fashion: what are the alternative for a good inclusion of the non-binary community in fashion? / Elaine LAURENT / 2020
Titre : Unisex and gender-fluid fashion: what are the alternative for a good inclusion of the non-binary community in fashion? Type de document : Mémoire Auteurs : Elaine LAURENT, Auteur Année de publication : 2020 Importance : 28 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
CULTURE ; EXPERIENCE DE VIE ; MODERésumé : The way anybody decide to dress is a part of the definition of their identity. Fashion has been for ages now one indicator of our belonging to certain category of population. Gender is one of this category. In fact attire have always been different in shape or in color for women and men throughout history, though boundaries have change and still continue to move a lot, recently with the increasing number of government and legal entities that recognize a « third sex », how fashion could integrate people who do not feel neither as a man nor a woman. Through a series of individual interviews, we could discuss the limits of the so-called unisex collection that become more popular in big fashion show and mainstream brands to defend this new definition of gender.
Then, it is also important to emphasize on the difference between gender-neutrality and gender- fluidity that seems to be the main point to propose a safer fashion experience to non-binary. Even in the eyes of marketers gender-fluidity appears as a more economically viable alternative as unisex can be. Yet the public speaking power of fashion brand in this gender question is important and not only a trend or a way to be « avant-gard ».Programme : PGE-Rouen Spécialisation : Marketing - Parcours Brand Development Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=531049 What is the impact of design on buyer decision-making process for board games in France ? / Anouk GIRARD-DAGNAS / 2020
Titre : What is the impact of design on buyer decision-making process for board games in France ? Type de document : Mémoire Auteurs : Anouk GIRARD-DAGNAS, Auteur Année de publication : 2020 Importance : 28 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
CULTURE ; CONSOMMATEUR ; DECISIONRésumé : Monopoly, Risk or Uno, these are the names most people have in mind when board games are mentionned. Games they discovered as child, liked more or less, and considere now as quite outdated. Nevertheless, “modern board games” are way more than that, and game offer nowadays is a lot broader than the classic games of our childhood. Simultaneously cultural object, intellectual activity and simple product, board games is a quite particular product. Programme : PGE-Rouen Spécialisation : Cultural and Creative Industries Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=529831 Cabinets de curiosités / Landerneau : Fonds Hélène et Edouard Leclerc pour la culture (2019)
PermalinkPermalinkPermalinkL'héritage des figures emblématiques de la musique française sur la prose pop-rap actuelle / Garance ICHIR / 2019
PermalinkPermalinkL’influence des cultures sur les styles du management ; une comparaison entre la France et le Canada / Margaret SAINTY / 2019
PermalinkPermalinkPermalinkPermalinkCultural consumption in the digital era : Are social culture consumption theories still relevant in the digital era ? / Héloïse ABRAHAM / 2018
PermalinkEntretenir et restaurer le patrimoine culturel immobilier : existe-t-il un financeur à privilégier ? / Barbara MORIN / 2018
PermalinkImpact of Culture on Management of Foreign SMEs in China / Pauluzzo RUBENS / SPRINGER INTERNATIONAL PUBLISHING AG (2018)
PermalinkPermalinkPermalinkLa privatisation de la culture est-elle conciliable avec la démocratisation culturelle ? / Elsa KLERLEIN / 2018
PermalinkReligion and comparative development / Theocharis GRIGORIADIS / Cheltenham : EDWARD ELGAR PUBLISHING LTD (2018)
PermalinkPermalinkPermalinkThe relationship between books and readers from the individual to the collective, from psychology to sociology / Hugo MORATA / 2018
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