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Titre : Salesforce management : behvior-control and differences of profiles Type de document : Mémoire Auteurs : Axel DUQUESNE Année de publication : 2022 Importance : 21 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management
FORCE DE VENTE ; COMMERCE DE DETAIL ; GRANDE DISTRIBUTION SECTEUR ; GESTION D'EQUIPERésumé : The purpose of this dissertation is to determine the way that the salesforce managers in large retail suppliers in France can control the behaviours of their salespeople. This dissertation also put this in relation with the diversity of profiles and the differences in terms of management.
To rely on practical facts, qualitative data have been collected through 10 interviews from both experienced and unexperienced salespeople and from salesforce managers, all working for suppliers in the large retail sector.
The challenges are real for managers of the salesforce of suppliers because the large retail sector is in a strong phase of transformation, and the salespeople are the ones on the field so these changes cannot occur without their intervention. Their behaviours need to be fully aligned with the global strategy if the companies want to succeed in their transformation.Programme : MSc International Sales Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=574489 The Grab-and-Go experience: Understanding the impact of fully automated checkout systems on user satisfaction in retail / Angélina TORRES RUIZ / 2022
Titre : The Grab-and-Go experience: Understanding the impact of fully automated checkout systems on user satisfaction in retail Type de document : Mémoire Auteurs : Angélina TORRES RUIZ, Auteur Année de publication : 2022 Importance : 25 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management
CLIENT ; GESTION DE LA QUALITE ; GRAND MAGASIN ; LIBRE SERVICERésumé : This work presents the history of grocery stores and the apparition of cashierless stores in our society. The technologies behind those stores are being discussed along with customer satisfaction on self-checkout systems in grocery stores. Then the perceived quality service factors impacting customer satisfaction are being discussed. Finally, eight propositions are being made according to literature and a conceptual framework is built to visualize the link between those factors. Programme : MSc Global Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=565318 The Grab-and-Go Experience: Understanding the Impact of Fully Automated Checkout Systems on User Satisfaction in Retail. / Jovaney ASHMAN / 2022
Titre : The Grab-and-Go Experience: Understanding the Impact of Fully Automated Checkout Systems on User Satisfaction in Retail. Type de document : Mémoire Auteurs : Jovaney ASHMAN, Auteur Année de publication : 2022 Importance : 19 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management
COMMERCE DE DETAIL ; LIBRE SERVICE ; TECHNOLOGIE ; VENTE AUTOMATIQUERésumé : Meuter describes Self-Service Technologies (SSTs) as, “interfaces that allow customers to experience or produce the service without directly interacting with a service employee (Meuter et al., 2000)”. So, various technologies including ATMs, e-commerce shopping, telephone banking, and self-pumping gas stations are categorised as SSTs. These technologies are becoming more ubiquitous in retail; however, the level of adaption varies across industry sectors and countries. Large-scale supermarket chains in France including Auchan Go, Casino and Intermarché have all adapted, to some extent, SSTs. According to a 2019 report published by Nielsen, approximately 57 per cent of French supermarkets propose some form of “libre-service (free service)” to their users. Much of the differences lie in the service and the complexity of the technology implemented. These supermarkets generally rely on traditional SSTs that scan the bar code on items after which the user settles the bill immediately. More recently, some chains have decided to test the “grab-and-go” experience: a fully automated checkout experience allowing consumers to shop and leave without needing to “checkout” or pay for items. Auchan and Carrefour, for example, both use technology like Amazon Go that allows users to shop and leave without checking out (Clotilde, 2019). The bill is later settled in the application either manually or automatically. Other supermarkets like Monoprix, through its Easy brand, allow its users to scan the barcodes of items with their smartphones and to pay online (Bertrand, 2019). The primary research objective of this paper is to assess the extent to which end users experience satisfaction in fully automated checkout systems in retain experiences. The second research question assesses the perceived satisfaction to use fully automated checkout systems in retail experiences. To this extent, this section of the paper discusses the processes and methods employed in the data collection and design; and the rationale behind the decisions taken. There will be further analysis of the implementation part in the paper. Programme : MSc Global Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=565312 The grab-and-go experience: understanding the impact of fully-automated checkout systems on user satisfaction in retail / Czarina Rose INDIGNE / 2022
Titre : The grab-and-go experience: understanding the impact of fully-automated checkout systems on user satisfaction in retail Type de document : Mémoire Auteurs : Czarina Rose INDIGNE, Auteur Année de publication : 2022 Importance : 33 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management
COMMERCE DE DETAIL ; INTELLIGENCE ARTIFICIELLE ; LIBRE SERVICE ; TECHNOLOGIERésumé : In the remaining sections of this research paper, we will review the literature supporting user satisfaction, its relationship with purchase intentions, and service quality dimensions for fully-automated checkout systems. Following this is a discussion of our methodology’s quantitative and qualitative means of data collection. Lastly, we present our analysis of the findings interpreted through linear regression (quantitative) and coding (qualitative). Programme : MSc Global Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=565314 The Grab-and-Go-Experience: Understanding the impact of Fully Automated Checkout Systems on User Satisfaction in Retail / Sindhu PRASANNA / 2022
Titre : The Grab-and-Go-Experience: Understanding the impact of Fully Automated Checkout Systems on User Satisfaction in Retail Type de document : Mémoire Auteurs : Sindhu PRASANNA, Auteur Année de publication : 2022 Importance : 29 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management
AUTOMATISATION ; CLIENT ; GRANDE DISTRIBUTION SECTEUR ; LIBRE SERVICE ; SUPERMARCHERésumé : The primary focus of this research is on customer satisfaction with automated grab-and-go supermarkets. To begin with, customer happiness is the most important component in determining whether you will succeed or fail in a competition. It is a well-known reality that in our ever-changing environment, customer preferences vary all the time. As a result, it's critical to anticipate changing components in order to satisfy end users. Customer trust, loyalty, and retention are by-products of these measurements. In the research from Sharma & al. (2014), Customer acceptance of technology is a key driver determining the rate of change. In the automated checkout environment, it's vital to keep track of how effectively people embrace new technology. Our research questions are as follows: How satisfied are end-users with completely automated checkout systems in retail environments? How does perceived satisfaction affect the propensity to utilize completely automated checkout systems in retail? To answer these we discovered six important key terms that have an impact on perceived satisfaction and the inclination to employ completely automated checkout systems in our research. These six parameters have guided our interview and survey study questions: 1.Perceived Speed,2.Perceived Enjoyment,3.Perceived Ease of use,4.Perceived Control,5.Perceived Reliability,6. Perceived Security. Programme : MSc Global Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=565319 The Oxford Handbook of Luxury Business / Pierre-Yves DONZE / Oxford : OXFORD UNIVERSITY PRESS (2022)
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