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The benefits and challenges of using AI to improve Supply Chain Management / Adrien Ahmad TOLMBAHJI / 2023
Titre : The benefits and challenges of using AI to improve Supply Chain Management Type de document : Mémoire Auteurs : Adrien Ahmad TOLMBAHJI, Auteur Année de publication : 2023 Importance : 34p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Français (fre) Langues originales : Anglais (eng) Mots-clés : Management
CHAINE LOGISTIQUE ; STRATEGIE ; DISTRIBUTIONRésumé : Supply chain management is one of the fundamental pillars of any business. The supply chain is defined as all the activities necessary to deliver a finished good or service to the end customer. Therefore, the supply chain is a strategic activity for any company because it encompasses all the stages, from the acquisition of raw materials, through production, inventory management and distribution until the product reaches the customer. In a world where competition is fierce and consumers have ever higher demands and needs, optimizing the supply chain is crucial to ensure customer satisfaction and keep the company competitive. However, this optimization can be extremely complicated to implement due to the complexity of the supply chain chain process and all the steps that it involves. Nevertheless, it is mandatory for any company to improve its supply chain management otherwise it is likely to have to manage higher production costs than its competitors, to have to deal with delivery delays and so on which could lead in the long term to a drop in customer satisfaction and a decrease of its profitability. In this context, artificial intelligence appears as a revolutionary new technology and as a major growth lever for any company seeking to optimize the productivity and profitability of its business and its supply chain. Thanks to its data analysis capabilities, speed of execution and intelligence, AI is able to make strategic decisions and optimize processes with much more precision and added value than a simple human. McCorduck defines AI as "a technology that thinks like a human being but can outperform a human being in terms of speed and processing capacity" (McCorduck, 2004). AI then offers a huge and still unexplored field of opportunities and its application to supply chain management could revolutionise many activities such as demand forecasting, inventory management, production planning and so on. According to a Microsoft study, the AI market is currently estimated at more than $327 billion dollars and still according to Microsoft, AI could increase global productivity by 45% by 2030, making it a key player and growth driver for years to come. However, the use of AI also raises many challenges such as the complexity and cost of setting it up in a company, as well as data protection and privacy. Programme : PGE-Rouen Spécialisation : Supply chain Management and purchasing Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=581922 The French publishing industry : novels from yesterday / Cécile PERONNET / 2023
Titre : The French publishing industry : novels from yesterday Type de document : Mémoire Auteurs : Cécile PERONNET, Auteur Année de publication : 2023 Importance : 37 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Français (fre) Mots-clés : Management
LIVRE ; EDITION SECTEUR ; DISTRIBUTIONRésumé : The whole society is concerned by a “vintage” trend, but only a few studies have focused on its repercussion on the literary world. Actually, for several years, (American) titles from the 19th and 20th centuries have been reappearing in many French publishing houses’ catalogues, a
phenomenon which can in fact be seen as resurgent in the industry, but which seems to have gained momentum since 2010. This paper analyses this so-called trend and its artistic and economic bases, this situation being a perfect illustration of the permanent tension between aesthetic and economic values in the arts. To be as thorough as possible, this dissertation relies on several book-chain actors’ interviews to try and get the whole picture: the consequences and foundation of this “vintage” trend, from the publishers’ and translators’ perspectives to the librarians’ and readers’ points of view, then appear in a more global and understandable way.Programme : MSc Cultural & Creative Industries Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=581681 DCG 1 Fondamentaux du droit : Manuel Ed. 4 / Jean-François BOCQUILLON / 2022
Titre : DCG 1 Fondamentaux du droit : Manuel Ed. 4 Type de document : Livre Auteurs : Jean-François BOCQUILLON Année de publication : 2022 Importance : 340 p. ISBN/ISSN/EAN : 978-2-10-083676-5 Prix : 29 EUR Langues : Français (fre) Mots-clés : Management
DISTRIBUTION ; DROIT ; RESPONSABILITE SOCIALE DE L'ENTREPRISEIndex. décimale : 322.55 DROIT COMMERCIAL Résumé : Tout le DCG 1, Fondamentaux du droit, présenté conformément au nouveau programme :Respect de la progression logique du programme et du volume horaireMise en avant des compétences et des mots-clés du programmePréparation à l'épreuve (évaluation par les compétences)Approche transversale à travers des cas de synthèseLes + du cours : définitions des mots-clés, exemples et focus thématiques, citations (articles phares), schémas et tableaux de synthèse, avis d'experts et ressources complémentairesLes + des applications : des exercices variés et progressifs, une évaluation pas à pas par les compétences, des conseils et fiches méthodologiques, un sujet 0 d'examen intégralement corrigé, toutes les corrections des quiz et QCM Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=552381 Exemplaires(4)
Code-barres Cote Support Localisation Section Disponibilité 058055 346.44 BOC Livre Library Campus de Reims Salle de lecture Disponible 058054 346.44 BOC Livre Library Campus de Reims Salle de lecture Disponible J7066 322.55 BOC Livre Library Campus de Rouen Salle de lecture Disponible J7065 322.55 BOC Livre Library Campus de Rouen Salle de lecture Disponible How do retail digitalization and the COVID-19 crisis impact the consumer experience in the beauty sector ? The impact of retail digitalization and covid-19 crisis on consumer experience / Emma BREANT / 2022
Titre : How do retail digitalization and the COVID-19 crisis impact the consumer experience in the beauty sector ? The impact of retail digitalization and covid-19 crisis on consumer experience Type de document : Mémoire Auteurs : Emma BREANT, Auteur Année de publication : 2022 Importance : 33 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management
BEAUTE ; COMMERCE ELECTRONIQUE ; COMPORTEMENT DU CONSOMMATEUR ; DISTRIBUTION ; WEBMARKETINGRésumé : The global COVID-19 pandemic, as well as global digitalization, have pushed retail to adapt, both in the luxury beauty sector and in cosmetics in general. The objective of this study is to highlight the impact of the evolution of retail due to increased digitalization and the COVID-19 crisis on the customer experience in the beauty sector. To demonstrate this, a qualitative study was conducted using 13 semi-structured interviews to discuss their motivation to buy beauty, then to focus on their brand experience outside the pandemic context, then their customer experience during the pandemic and finally to observe together their practice as consumers in an increasingly digital world. In this study, I observed and analyzed whether shopping habits and customer experiences in the beauty industry have changed as a result of the COVID-19 crisis, as well as the expansion of new technologies and the Internet. The literature primarily addressed the impact of digitalization in the transformation of the retail ecosystem and analyzed its benefits through the study of previous literature. With the COVID-19 crisis, retailers have made efforts to become more digital and thus better respond to the evolving way consumers consume. Consumers are increasingly seeking a safe, innovative experience that meets their testing requirements. Consumers are increasingly utilizing new smart technologies, which has a significant impact on their shopping experience expectations. Furthermore, current literature highlights what consumers expect from cosmetic brands before and during COVID-19, as well as in an increasingly digitalized world. According to studies, consumers wanted cosmetic brands to consider their changing behavior as a result of the crisis when imagining how to innovate service. Thanks to this analysis, common aspects emerge concerning the evolution of shopping habits and expectations towards retailers, but the points of view are sometimes different according to the generations. Programme : MSc Luxury Marketing Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=564577 The Oxford Handbook of Luxury Business / Pierre-Yves DONZE / Oxford : OXFORD UNIVERSITY PRESS (2022)
Titre : The Oxford Handbook of Luxury Business Type de document : e-book Auteurs : Pierre-Yves DONZE, Auteur ; Véronique POUILLARD, Auteur Editeur : Oxford : OXFORD UNIVERSITY PRESS Année de publication : 2022 Importance : 649 p. ISBN/ISSN/EAN : 978-0-19-093224-4 Langues : Anglais (eng) Mots-clés : Management
PRODUIT DE LUXE ; PRODUCTION ; DISTRIBUTIONRésumé : his innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability.The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals. Nombre d'accès : 1 En ligne : https://neoma-bs.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=539106 What impact has the health crisis had and does it have on the eating behavior of French consumers? / Claire LE GUILLARD / 2022PermalinkWhy are consumers buying products on e-retailers’ websites? Case of selective beauty market. / Léonie MOÏZO / 2022PermalinkFace au réchauffement climatique, quel avenir pour le Champagne ? / Mathieu FRATI / 2021PermalinkHow do digital marketplaces facilitate the access of local food products and the development of Short-Food-Supply-Chains? / Pauline HABIB / 2021PermalinkNégociations et rapports de force fournisseurs/distributeurs / Constantin COSNE / 2021PermalinkLes produits naturels en pharmacie / Marion MIGNOT / 2021PermalinkReduction of delivery times for e-commerce companies in major french cities / Sylvain MORAND / 2021PermalinkSustainable procurement in food retail sector / Camille LE JONCOUR / 2021PermalinkThe impact of the e-commerce in consummer behaviour. How does e-commerce impact the purchasing decisions of luxury consumers? / Charlotte MARTINELLI / 2021PermalinkChanges in the purchasing function as part of the complexity of the supply chain / Oriane VANDECASTEELE / 2020Permalink
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