Mergers & Acquisitions in the video game industry / Charles PROBIN / 2022

Titre : Mergers & Acquisitions in the video game industry : Is the current strategy used by most of companies in the video game industry viable on the long-term? Type de document : Mémoire Auteurs : Charles PROBIN, Auteur Année de publication : 2022 Importance : 28 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec cotre compte Office 365 via le bouton CONNEXION en haut de la page. Langues : Anglais (eng) Mots-clés : Management ASIE ; FUSION ACQUISITION ; JEU VIDEO SECTEUR Résumé : This dissertation is a study of the effects Mergers & Acquisitions activities of video game companies have on the final customer. The main purpose here is to see if the current strategies that video game companies use are viable on the long-term. The background of this paper is the recent wave of Mergers and Acquisitions deals in the industry with larger and larger sums of money put on the table to acquire companies. Especially the recent announcement of Microsoft buying Activision Blizzard for an incredible $68 billion. With the use of an online survey, the opinion of 118 respondents was analyzed to get a better understanding of the general opinion towards those activities. The result of this study is a general negative opinion towards those activities. A deeper study with a better representation of the major market (Asia) could be useful to get even more useful information and conclusions. This paper also includes recommendations for companies to pivot to long?term goals that include customer opinion in order to reach long-term success. Programme : Global BBA Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=562058

Factors affecting in online purchasing intention in Vietnam - Tourism and entertaining online products / Hoang Hai HA / 2021

Titre : Factors affecting in online purchasing intention in Vietnam - Tourism and entertaining online products Type de document : Mémoire Auteurs : Hoang Hai HA, Auteur Année de publication : 2021 Importance : 26 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management COMMERCE ELECTRONIQUE ; LOISIR SECTEUR ; TOURISME SECTEUR ; VIET NAM Résumé : The e-commerce era are booming in the whole world, including Vietnam. Vietnam is an emerging market, hence the characteristics of market is unperfect. The previous studies could not totally fit to this market and have less efficient in real application. The reseach aims to identify the Vietnamese people’s current perception and attitude in fact. Tourism and Entertaining industries are strongly developing in e-commerce for years in Vietnam. This study can help marketers being closer to their consumers. Programme : MSc International Marketing & Brand Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=538667

Importance of agile procurement in the automotive industry in Vietnam / Thi Hoai Thuong LE / 2021

Titre : Importance of agile procurement in the automotive industry in Vietnam Type de document : Mémoire Auteurs : Thi Hoai Thuong LE, Auteur Année de publication : 2021 Importance : 28 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management CHAINE LOGISTIQUE ; AUTOMOBILE SECTEUR ; ACHAT ; VIET NAM Résumé : The automotive industry is one of the significant fields that contribute excessively to the development of many countries in the world. Along with the general growth of the market, the global supply chain network of the automotive industry is more and more expanded. Thus, Vietnam – a country with a developing industry cannot be out of this network. In Vietnam, the automotive industry is assessed by the State as one of the core industries contributing to mutual development. However, in addition to objective opportunities from the business environment and the support from the State, the industry is also facing many risks. Thus, agility becomes a trend across industries, especially the automotive industry due to its wide diversity and coverage. In this study, the importance of agility in the procurement of the automotive industry will be discussed. The study opens by analyzing the highlight of current procurement practices in the Vietnamese automotive industry. Then, a survey on applying 12 agile principles is implemented with companies operating in this field. Through the survey, an overview about actual situation of applying agile procurement as well as its impact on the efficiency in terms of collaboration, transparency, speed and production cost will be described in detail. The importance of agile procurement in the automotive industry in Vietnam will be evaluated through the regression analysis. Finally, based on the results of the data and the evaluation, the study points out the barriers and offers some concise recommendations for companies to improve agile procurement. Programme : MSc Supply Chain Management Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=538558

The effect of Corporate Social Responsibility on Organizational commitment: the mediating role of meaningful work / Tran Ha My NGUYEN / 2021

Titre : The effect of Corporate Social Responsibility on Organizational commitment: the mediating role of meaningful work Type de document : Mémoire Auteurs : Tran Ha My NGUYEN, Auteur Année de publication : 2021 Importance : 30 p. Note générale : Pour accéder aux fichiers PDF, merci de vous identifier sur le catalogue avec votre compte Office 365 via le bouton CONNEXION en haut de page. Langues : Anglais (eng) Mots-clés : Management CULTURE ORGANISATIONNELLE ; VIET NAM ; RESPONSABILITE SOCIALE DE L'ENTREPRISE Résumé : This study assesses the effect of CSR on organizational commitment and explores the mediating role of meaningful work in this relationship. The survey was conducted with people who are working in Vietnam. Data from 178 respondents were collected and used for regression analysis. Research results indicate that CSR has a positive effect on organizational commitment, the meaningful work-inspiration dimension is also found to mediate the positive relationship between CSR and organization commitment. Programme : MSc Human Resources Consulting Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=538551

Asia-Pacific Contemporary Finance and Development / Bruno S. SERGI / EMERALD PUBLISHING LIMITED (2019)  

Titre : Asia-Pacific Contemporary Finance and Development Type de document : e-book Auteurs : Bruno S. SERGI, Auteur Editeur : EMERALD PUBLISHING LIMITED Année de publication : 2019 Importance : 416 P. (400 crédits) ISBN/ISSN/EAN : 978-1-78973-275-7 Prix : 74 EUR Langues : Anglais (eng) Mots-clés : Management ASIE ; DEVELOPPEMENT ECONOMIQUE ; FINANCE INTERNATIONALE Résumé : Asia-Pacific Contemporary Finance and Development collects a well-informed range of fourteen chapters, investigating banking, finance, production, and consumer sectors that are vital shares of modern economies and definitive drivers of growth in the Asia-Pacific economies. The chapters, authored by internationally renowned and experienced academics, showcase the most updated economic and entrepreneurial dynamism in the Asia-Pacific, a large and thriving region that is recognized as a driving force of innovation and economic growth worldwide. From the TPP and the U.S., to short-term cross-currency basis swap and Japanese government bond markets, and from volatility and risk-taking firms and corporate diversification strategy and the political effects of the Corporate Social Responsibility, to consumption propensity and entrepreneurship, this volume of The International Symposia in Economic Theory and Econometrics explores and investigates contemporary challenges and issues facing the Asia-Pacific economies. For researchers and students of economics and finance, this volume is a fascinating exploration of emerging topics in one the fastest growing economies in the world. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=495232

Business model to compete in a digital transformation in Vietnam advertising industry : A case of Masso Group Vietnam / Thi Thao Phuong NGUYEN / 2019

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Contemporary International Business in the Asia-Pacific Region / Cambridge : CAMBRIDGE UNIVERSITY PRESS (2019)

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FACTORS AFFECTING SATISFACTIONS OF DEALERS THE CASE OF FORD VIETNAM / Thuong VU LE DAO QUYNH / 2019

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The effect of country origin on product quality evaluation and customer's willingness to pay in Vietnamese wine market / Nguyen Bao Ngoc LE / 2019

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THE EFFICIENCY OF VENDOR MANAGED INVENTORY (VMI) ADAPTATION TO A CHEMICAL DISTRIBUTOR IN VIETNAM / Thi Ngoc Anh NONG / 2019

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UNDERSTANDING MOTIVATION OF VIETNAMESE MIDDLE-CLASS CONSUMERS IN LUXURY CONSUMPTION / Tran Yen Phuong LAM / 2019

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Development and Distribution : structural change in South East Africa / Andy SUMNER / Oxford : OXFORD UNIVERSITY PRESS (2018)  

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Learning Practical FinTech from Successful Companies / Yoshitaka KITAO / John Wiley & Sons (2018)  

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Géopolitique de l'Asie / NATHAN (2017)

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The Globalization of Foreign Investment in Africa / Adams BODOMO / EMERALD PUBLISHING LIMITED (2017)  

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