| Titre : |
Valuing Intangible Assets: A Real Options Model Perspective |
| Type de document : |
Mémoire |
| Auteurs : |
Martina ORTOLANI, Auteur |
| Année de publication : |
2020 |
| Importance : |
28 p. |
| Note générale : |
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| Langues : |
Anglais (eng) |
| Mots-clés : |
Management
ANALYSE DE LA VALEUR ; BIEN DURABLE ; ACTIF ; ACTIF IMMATERIEL
|
| Résumé : |
This paper firstly presents a general overview of the nowadays knowledge-based economy that enhances the role of the intangible assets as a mean for firms to reach a better performance and be more competitive. Secondly, it defines the intangible assets and the benefits and value generated for companies that invest in intangibles (with a particular focus on IT investments). Then, the analysis continues with the comparison between the traditional valuation models and the real options model; the paper wants to underline the advantages of the real options model that, contrary to the traditional methods, is able to deal with risks and uncertainty typical of the investments in intangible assets and allows managers to apply flexible strategies to their decision-making process in order to maximize profitability, value and shareholders’ wealth. In addition to this, the paper presents a real options model framework with an example of option to abandon, in order to clearly show the advantages of using the real options model as a valuation approach. The conclusion, after a brief summary, argues how real options model applied to the investment projects of a company, will improve its overall strategy. |
| Programme : |
PGE-Reims |
| Spécialisation : |
Real estate and Wealth Management |
| Permalink : |
https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=529792 |
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Valuing Intangible Assets: A Real Options Model Perspective / 2020 
