| Titre : |
Towards understanding deadstock: post production waste and its current solutions within luxury fashion companies |
| Type de document : |
Mémoire |
| Auteurs : |
Laura DE NAPOLES FRANCA DORIA, Auteur |
| Année de publication : |
2020 |
| Importance : |
70 p. |
| Note générale : |
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| Langues : |
Anglais (eng) |
| Mots-clés : |
Management
STOCK ; DECHET INDUSTRIEL ; INDUSTRIE DU LUXE SECTEUR
|
| Résumé : |
There is currently an overproduction problem within luxury fashion companies. These face many challenges when choosing the right strategy to manage and prevent unsold merchandise. Research has shown that most companies fear addressing this subject and try to remain as silent as possible about it. This study aims to analyze the most common strategies being adopted by luxury brands, as well as their risks and benefits for both companies and the environment. Building on existing information publicly available, we ask: is there any correlation between the companies’ characteristics and the strategies adopted for deadstock? In this context, deadstock is defined by pre-consumer waste or the excess inventory that fashion brands are left with in the end of each season.
Based on a review of the literature on excess inventory, companies’ reports, common strategies adopted and fashion sustainability, an analysis was conducted among six different luxury groups. The results indicate a correlation between ownership structure or market segmentation and the strategies embraced by the companies. Further research is needed to identify all the practices currently being implemented, as well as other factors that may be correlated. |
| Programme : |
MSc International Master in Luxury Management |
| Permalink : |
https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=532911 |
Towards understanding deadstock: post production waste and its current solutions within luxury fashion companies / 2020 
