| Résumé : |
In recent years, rapid globalization, novel technologies and business models, as well as economic and political changes have transformed the international business landscape. This pioneering volume offers a comprehensive discussion of the new global terrain and makes a strong case for the consideration of geopolitics in both the study and practice of modern-day business. Featuring original contributions from experts across the world, this Handbook provides a solid foundation for both understanding and responding to recent changes and trends in global economics, politics, and business. Topics discussed include the shifting nature of international trade, economic growth in emerging economies, voluntary sustainability codes, management in international corporations, organization of mega-events, entrepreneurship and geopolitical risk, and investment law and firm behavior. This volume offers important implications for both the academic and corporate communities. It will appeal to professors and students of international business and management, economics and political sciences. Offering groundbreaking perspectives that drive contemporary business strategy, this book is also highly valuable to global managers, entrepreneurs and policy makers. |
Ajouter le résultat dans votre panier Faire une suggestion Affiner la rechercheHandbook on the geopolitics of business / EDWARD ELGAR (2014)
Contemporary microenterprise / EDWARD ELGAR (2010)
