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Brand Singapore : Nation Branding in a World Disrupted by Covid-19 Ed. 3 / Song KOH BUCK / Marshall Cavendish Editions (2020)
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Titre : Brand Singapore : Nation Branding in a World Disrupted by Covid-19 Ed. 3 Type de document : e-book Auteurs : Song KOH BUCK Editeur : Marshall Cavendish Editions Année de publication : 2020 ISBN/ISSN/EAN : 9789814928380 Note générale : copyrighted Langues : Anglais (eng) Résumé : How can Brand Singapore renew itself once again, amidst a global pandemic? Reputation is precious, more than ever, in the face of deep global displacements exacerbated by Covid-19. Top talent and hot money typically gravitate only to the most attractive, respected nations. For a nation as small and as young as Singapore, its brand is its most valuable asset, as seen in its stunning ascent from Third World to First World in just 30 years since 1965, spearheaded by targeted country branding that builds on unique, longstanding brand attributes. This fully revised and updated edition of Brand Singapore analyses the challenges and opportunities of its latest repositioning for a post-Covid-19 world. The book also examines major events of the last four years since the Second Edition, including the “Passion Made Possible” country brand concept, the 2020 General Election, the reserved Presidency and the Singapore Bicentennial’s revised perspectives on 700 years of ancient history. “A must-read for all policy-makers and business leaders. The secret of Singapore’s success is precisely uncovered by Koh Buck Song.” – Yasu Ota, Nikkei Asian Review, Japan Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88908802 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=528456 Confronting Covid-19 : A Strategic Playbook for Leaders and Decision Makers / Devadas KRISHNADAS / Marshall Cavendish Editions (2020)
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Titre : Confronting Covid-19 : A Strategic Playbook for Leaders and Decision Makers Type de document : e-book Auteurs : Devadas KRISHNADAS Editeur : Marshall Cavendish Editions Année de publication : 2020 ISBN/ISSN/EAN : 9789814928281 Note générale : copyrighted Langues : Anglais (eng) Résumé : COVID-19 is the most challenging crisis the world has faced for almost a century. As a truly global pandemic, there is not a single country on earth – or even a single person – immune to the economic, political and social impact of the devastating virus. This book analyses the coronavirus crisis in unparalleled depth. The author begins in section one by framing the COVID-19 pandemic by categorically identifying variables and factors central to understanding how COVID-19 has panned out. This is followed in section two with an examination of the pandemic in the realms of politics, public health and economics. Section three comprises in-depth country case studies, complete with scenario mapping and a formulation of recommendations, before section four looks beyond the immediate imperatives of the ongoing pandemic and pictures our shared future in a 'post-Covid' world. Confronting COVID-19’s combination of rigorous, evidence-based analyses, projections and actionable recommendations makes this a must-read book for all leaders and decision makers in public, private and community sectors. Most of all, the ideas presented within these pages command the urgent attention of those within the international policy-making community. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88906148 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=525321 Connecting the Dots : To inspire the leader in you / Shirley TAYLOR / Marshall Cavendish Editions (2020)
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Titre : Connecting the Dots : To inspire the leader in you Type de document : e-book Auteurs : Shirley TAYLOR Editeur : Marshall Cavendish Editions Année de publication : 2020 ISBN/ISSN/EAN : 9789814841528 Note générale : copyrighted Langues : Anglais (eng) Résumé : Shirley Taylor has inspired audiences around the world with her heart-warming stories and simple but powerful lessons. Now through the pages of this book, they will inspire readers to stay positive during challenging times and create new opportunities for growth and success. In looking back at the significant turning points in her life, Shirley shares the key lessons that have helped her to grow both professionally and personally. She then ‘connects the dots’ to reveal the common thread that runs through all these turning points. In Connecting the Dots, Shirley provides down-to-earth advice and practical tools that will help people everywhere to navigate change, unlock their true potential, and drive their own success. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88906138 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=525317 Crossroads : A Popular History of Malaysia and Singapore Ed. 4 / Jim BAKER / Marshall Cavendish Editions (2020)
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Titre : Crossroads : A Popular History of Malaysia and Singapore Ed. 4 Type de document : e-book Auteurs : Jim BAKER Editeur : Marshall Cavendish Editions Année de publication : 2020 ISBN/ISSN/EAN : 9789814841900 Note générale : copyrighted Langues : Anglais (eng) Résumé : In this fully updated 4th edition of his ever-popular Crossroads, Jim Baker adds new analysis following the watershed 2018 general elections in Malaysia and reviews the policies and impact of the next generation of Singapore’s leaders. The original text, which traces the complex currents of history and politics of Malaysia and Singapore—neighbours with a common past—has also been revised to re-evaluate events in the context of new historical findings and perspectives. From Srivijaya to British colony to modern states, this is “history without tears” (The New Straits Times). “A must-read” — Ken Whiting, former Associated Press Singapore Bureau Chief..“Baker’s thrilling book profits from his refusal to separate Singapore’s history from Malaysia’s. What we get is a broad story filled with surprising details drawn from his own experiences and from other scholarly works and told in an easy and captivating style.” — Dr Ooi Kee Beng, Senior Fellow at the ISEAS-Yusof Ishak Institute, Singapore. “Jim Baker’s Crossroads is bound to raise more than a few eyebrows in more than a few quarters. His book presents a side of history not many may be aware of or even want to know … it is as thought-provoking as it is enlightening.” — The Sun Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88897773 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=512114 Decide : The art and science of choosing wisely / Tremaine du PREEZ / Marshall Cavendish Editions (2020)
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Titre : Decide : The art and science of choosing wisely Type de document : e-book Auteurs : Tremaine du PREEZ Editeur : Marshall Cavendish Editions Année de publication : 2020 ISBN/ISSN/EAN : 9789814841597 Note générale : copyrighted Langues : Anglais (eng) Résumé : There is no shortage of books on decision-making books that tell you how irrational you are, how being rational is holding you back or how competing brain systems cause chaos with your ability to choose wisely. All of these make it difficult to decide how to decide. There is no shortage of books on decision-making books that tell you how irrational you are, how being rational is holding you back or how competing brain systems cause chaos with your ability to choose wisely. All of these make it difficult to decide how to decide. Tremaine’s straight talk and use of the latest (and most reliable) research lead you on a path of discovery as you unpack your own decision-making process, plug the holes in it and learn new skills to ensure that you make the best possible decisions. DECIDE is an indispensable guide for individuals, teams and leaders. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88897781 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=512118 PermalinkPermalinkInvisible Enemies : A Handbook on Pandemics That Have Shaped Our World / Hwee GOH / Marshall Cavendish Editions (2020)
PermalinkJakarta : History of a Misunderstood City / Herald VAN DER LINDE / Marshall Cavendish Editions (2020)
PermalinkMaking Your Millions in REITs : The savvy investor's guide for crazy times / Gabriel YAP / Marshall Cavendish Editions (2020)
PermalinkNavigating Disruption : Media relations the digital age / Bertrand TEO / Marshall Cavendish Editions (2020)
PermalinkPlanning Your Will, Trust, LPA & More : Estate planning for the modern family / KEON CHEE / Marshall Cavendish Editions (2020)
PermalinkRailroads to Superhighways : A Handbook on Big Ideas That Have Made Our World / Hwee GOH / Marshall Cavendish Editions (2020)
PermalinkPermalinkTouch : Building your brand in the experience economy / Jörg DIETZEL / Marshall Cavendish Editions (2020)
PermalinkPermalinkYour Money Your Investments : Preserving and growing your wealth in good and tough times Ed. 2 / Ben FOK / Marshall Cavendish Editions (2020)
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PermalinkJalan Singapura : 700 Years of Movement in Singapore / Eisen TEO / Marshall Cavendish Editions (2019)
PermalinkLasting Power of Attorney : A guide to the LPA and how to set it up / Fung Peen LIM / Marshall Cavendish Editions (2019)
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