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Auteur Colin SPARKS |
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Titre : Globalization, Development and the Mass Media Ed. 1 Type de document : e-book Auteurs : Colin SPARKS Editeur : SAGE PUBLICATIONS Année de publication : 2007 ISBN/ISSN/EAN : 9780761961611 Note générale : copyrighted Langues : Anglais (eng) Résumé : Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. Firstly, the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread 'modernity' by way of using the media through to alternative perspectives based on encouraging participation in development communication. Secondly, the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88869476 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=485889
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