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Auteur Sarah KAPLAN |
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The 360° Corporation : From Stakeholder Trade-offs to Transformation Ed. 1 / Sarah KAPLAN / STANFORD UNIVERSITY PRESS (2019)
Titre : The 360° Corporation : From Stakeholder Trade-offs to Transformation Ed. 1 Type de document : e-book Auteurs : Sarah KAPLAN Editeur : STANFORD UNIVERSITY PRESS Année de publication : 2019 Note générale : copyrighted Langues : Anglais (eng) Résumé : Companies are increasingly facing intense pressures to address stakeholder demands from every direction: consumers want socially responsible products; employees want meaningful work; investors now screen on environmental, social, and governance criteria; "clicktivists" create social media storms over company missteps. CEOs now realize that their companies must be social as well as commercial actors, but stakeholder pressures often create trade-offs with demands to deliver financial performance to shareholders. How can companies respond while avoiding simple "greenwashing" or "pinkwashing"? This book lays out a roadmap for organizational leaders who have hit the limits of the supposed win-win of shared value to explore how companies can cope with real trade-offs, innovating around them or even thriving within them. Suggesting that the shared-value mindset may actually get in the way of progress, bestselling author Sarah Kaplan shows in The 360° Corporation how trade-offs, rather than being confusing or problematic, can actually be the source of organizational resilience and transformation. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88897450 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=511036
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