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Auteur Manny MEDINA |
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Sales Engagement : How The World's Fastest Growing Companies are Modernizing Sales Through Humanization at Scale Ed. 1 / Manny MEDINA / John Wiley & Sons (2019)
Titre : Sales Engagement : How The World's Fastest Growing Companies are Modernizing Sales Through Humanization at Scale Ed. 1 Type de document : e-book Auteurs : Manny MEDINA Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119584346 Note générale : copyrighted Langues : Anglais (eng) Résumé : Engage in sales?the modern way Sales Engagement is how you engage and interact with your potential buyer to create connection, grab attention, and generate enough interest to create a buying opportunity. Sales Engagement details the modern way to build the top of the funnel and generate qualified leads for B2B companies. This book explores why a Sales Engagement strategy is so important, and walks you through the modern sales process to ensure you're effectively connecting with customers every step of the way. ? Find common factors holding your sales back?and reverse them through channel optimization ? Humanize sales with personas and relevant information at every turn ? Understand why A/B testing is so incredibly critical to success, and how to do it right ? Take your sales process to the next level with a rock solid, modern Sales Engagement strategy This book is essential reading for anyone interested in up-leveling their game and doing more than they ever thought possible. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945285 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578865
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