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Auteur Caroline GLACKIN |
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Entrepreneurship / Steve MARIOTTI / PEARSON ED. (2015)
Titre : Entrepreneurship : Starting and operating a small business Type de document : Livre Auteurs : Steve MARIOTTI, Auteur ; Caroline GLACKIN, Auteur Mention d'édition : 4e Ed. Editeur : PEARSON ED. Année de publication : 2015 Importance : XXII-570 p. ISBN/ISSN/EAN : 978-0-13-393445-8 Prix : 166 € Note générale : Annexes. Langues : Anglais (eng) Mots-clés : Management
ENTREPRENEURIAT ; CREATION D'ENTREPRISERésumé : In its Fourth Edition, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship leads students to develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of classroom. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=156540 Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité 048149 658.11/MAR Livre Library Campus de Reims Salle de lecture Disponible 048148 658.11/MAR Livre Library Campus de Reims Salle de lecture Disponible
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