Détail de l'auteur
Auteur Peter COUGHTER |
Documents disponibles écrits par cet auteur (1)
Ajouter le résultat dans votre panier Faire une suggestion Affiner la recherche
Art of the pitch [The] / Peter COUGHTER / New York : PALGRAVE MACMILLAN (2012)
Titre : Art of the pitch [The] : persuasion and presentation skills that win business Type de document : Livre Auteurs : Peter COUGHTER, Auteur Mention d'édition : 1st ed. Editeur : New York : PALGRAVE MACMILLAN Année de publication : 2012 Importance : X ; 240 p. ISBN/ISSN/EAN : 978-0-230-12051-8 Prix : 27 EUR Note générale : Index. Langues : Anglais (eng) Mots-clés : Management
COMMUNICATION ORALE ; PERSUASIONRésumé : Occasionally, a great idea will sell itself. The other 99% of the time, you have to find a way to persuade others that it is, in fact, a great idea. Most executives spend the vast majority of their time creating their work, and almost no time on the presentation. Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to hone their individual natural presentation style, how to organize a powerful presentation, how to harness the elegant power of simplicity, how to truly connect with an audience, how to rehearse effectively, and most importantly, how to win. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=154036 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 041679 153.852/COU Livre Library Campus de Reims Salle de lecture Disponible
LIBRARY - Campus Rouen
NEOMA Business School
pmb
-
59 Rue Taittinger, 51100 Reims
-
00 33 (0)3 26 77 46 15
Library Campus Reims
-
1 Rue du Maréchal Juin, BP 215
76825 Mont Saint Aignan cedex -
00 33 (0)2 32 82 58 26