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3 recherche sur le mot-clé candidats 'Methodology.'
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Titre : Marketing research : an applied approach Type de document : e-book Auteurs : Naresh K MALHOTRA, ; Daniel, NUNAN ; David F., BIRKS Mention d'édition : Fifth edition. Editeur : PEARSON EDUCATION INTERNATIONAL Année de publication : 2017 Importance : 1 online resource (xvi, 957 pages) : Présentation : illustrations (black and white, colour) ISBN/ISSN/EAN : 978-1-292-10315-0 Note générale : Revised edition of Marketing research, 2012. Langues : Anglais (eng) Mots-clés : Management
EUROPE ; MARKETING STRATEGIQUE ; RECHERCHEMots-clés candidats : Marketing research. Methodology. Marketing research Résumé : A well-known and established text within the market, the author team of Malhotra and Birks is well-respected as providing an in-depth and authoritative commentary in this area.
Offering a clear explanation and discussion of concepts and valued for its comprehensive nature, the European version of this text is much valued for its wealth of European and International case material, which is why we see strong sales of this title in both the UK as well as Europe.Nombre d'accès : 25 Autre URL associée : http://library.ez.neoma-bs.fr/login?url=http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=9781292103150 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=207916
Titre : Understanding dark networks : a strategic framework for the use of social network analysis / Type de document : e-book Auteurs : Daniel CUNNINGHAM, ; Sean F., EVERTON ; Philip, MURPHY Editeur : ROWMAN AND LITTLEFIELD PUBLISHERS Année de publication : 2016 Importance : 1 online resource : xxiv, 364 p. - illustrations. ISBN/ISSN/EAN : 978-1-4422-4945-5 Langues : Anglais (eng) Mots-clés : Management
INTERNET ; RESEAU SOCIAL ; SECURITE INFORMATIQUEMots-clés candidats : Intelligence service Methodology. Network analysis. Social sciences Espionage. Counterinsurgency. National security. Résumé : Dark networks are the illegal and covert networks (e.g, insurgents, jihadi groups, or drug cartels) that security and intelligence analysts must track and identify to be able to disrupt and dismantle them. This text explains how this can be done by using the Social Network Analysis (SNA) method. Written in an accessible manner, it provides an introduction to SNA, presenting tools and concepts, and showing how SNA can inform the crafting of a wide array of strategies for the tracking and disrupting of dark networks. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208971
Titre : Narrative research in health and illness Type de document : e-book Auteurs : Brian HURWITZ, Éditeur scientifique ; Trisha GREENHALGH ; Vieda SKULTANS Editeur : BLACKWELL PUBLISHING Année de publication : 2004 Importance : ix, 446 p. ISBN/ISSN/EAN : 978-1-4051-4619-7 Note générale : Index Langues : Anglais (eng) Mots-clés : Management
COMMUNICATION ; DISCOURS ; SANTEMots-clés candidats : Physician and patient. Research Methodology. Narration (Rhetoric) Discourse analysis, Narrative. Medicine Index. décimale : E-book Résumé : This comprehensive book celebrates the coming of age of narrative in health care. It uses narrative to go beyond the patient′s story and address social, cultural, ethical, psychological, organizational and linguistic issues.
This book has been written to help health professionals and social scientists to use narrative more effectively in their everyday work and writing.
The book is split into three, comprehensive sections; Narratives, Counter–narratives and Meta–narratives.Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=158562
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