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Product leadership / Richard BANFIELD, / O'REILLY (2017)
Titre : Product leadership : how top product managers launch awesome products and build successful teams Type de document : e-book Auteurs : Richard BANFIELD, ; Martin ERIKSSON ; Nate, WALKINGSHAW Editeur : O'REILLY Année de publication : 2017 Importance : 217 p. Présentation : illustrations ISBN/ISSN/EAN : 978-1-4919-6057-8 Note générale : Includes index. Langues : Anglais (eng) Mots-clés : Management
GESTION D'EQUIPE ; LEADERSHIP ; MARKETING DIRECT
Mots-clés candidats : New products Management. Marketing. Product management. Teams in the workplace. Résumé : This book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.
In three parts, Product Leadership helps you explore:
- Themes and patterns of successful teams and their leaders, and ways to attain those characteristics.
- Best approaches for guiding your product team through the startup, emerging, and enterprise stages of a company’s evolution.
- Strategies and tactics for working with customers, agencies, partners, and external stakeholders.
Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : Crowdfunding for sustainable entrepreneurship and innovation / IGI GLOBAL (2016)
Titre : Crowdfunding for sustainable entrepreneurship and innovation Type de document : e-book Editeur : IGI GLOBAL Année de publication : 2016 Collection : Advances in Business Strategy and Competitive Advantage Importance : 364 p. Présentation : illustrations. ISBN/ISSN/EAN : 978-1-5225-0569-3 Note générale : "This book is a pivotal reference source for the latest scholarly research on the opportunities and benefits gained from the use of crowdfunding in modern society, discussing its socio-economic impacts in addition to its business implications". Langues : Anglais (eng) Mots-clés : Management
ENTREPRENEURIAT ; FINANCEMENT ; PRISE DE PARTICIPATION
Mots-clés candidats : Crowd funding. Economic aspects. Finance. Venture capital. New products Technological innovations Entrepreneurship Index. décimale : 658.15224 Résumé : Business systems undergo a number of transitions as the needs and demands of society change. With heightened connectivity driven by the development of the Internet, new opportunities for venture development and creation have become available to business owners and entrepreneurs.Crowdfunding for Sustainable Entrepreneurship and Innovation is a pivotal reference source for the latest scholarly research and business practices on the opportunities and benefits gained from the use of crowdfunding in modern society, discussing its socio-economic impact, in addition to its business implications. Featuring current trends and future directions for crowdfunding initiatives, this book is ideally designed for students, researchers, practitioners, entrepreneurs, and policy makers.New financing models such as crowdfunding are democratizing access to credit, offering individuals and communities the opportunity to support, co-create, contribute and invest in public and private initiatives. This book relates to innovation in its essence to anticipate future needs and in creating new business models without losing revenue. There are tremendous unexplored opportunities in crowdsourcing and crowdfunding; two sides of the same coin that can lead to a revolution of current social and economic models. The reading of this book will provide insight on the changes taking place in crowdfunding, and offer strategic opportunities and advantages. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink :