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Titre : Liking Ike : Eisenhower, advertising, and the rise of celebrity politics Type de document : e-book Auteurs : David Haven BLAKE, Editeur : OXFORD UNIVERSITY PRESS Année de publication : 2016 Importance : 1 online resource (xiv, 281 pages) : Présentation : illustrations ISBN/ISSN/EAN : 978-0-19-027819-9 Langues : Anglais (eng) Mots-clés : Management
ELECTION ; ETATS-UNIS D'AMERIQUE ; PUBLICITEMots-clés candidats : Political culture History Election Political activity United States 20th century. 1952. 1956. Presidents Celebrities Politics and government 1953-1961. Résumé : Liking Ike examines the prominent role that celebrities and advertising agencies played in Dwight Eisenhower`s presidency. Guided by Madison Avenue executives and television pioneers, Eisenhower cultivated famous supporters as a way of building the broad-based support that had eluded Republicans for twenty years. It is customary to see the charismatic John F. Kennedy and his Rat Pack entourage as the beginning of presidential glamour in the United States, but from Walt Disney and Irving Berlin to Jimmy Stewart and Helen Hayes, celebrities regularly appeared in Eisenhower`s campaigns. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208970
Titre : Enron and world finance : a case study in ethics Type de document : e-book Editeur : New York : PALGRAVE MACMILLAN Année de publication : 2006 Importance : xvi, 257 p. ISBN/ISSN/EAN : 978-0-230-51886-5 Note générale : Index. Langues : Anglais (eng) Mots-clés candidats : Enron Corp Case studies. Corrupt practices Energy industries United States. Corporations United States Business ethics Corporate governance Corporate culture CORRUPTION CORRUPCIÓN UNITED STATES OF AMERICA ESTADOS UNIDOS DE AMÉRICA ETATS-UNIS D'AMERIQUE SPECULATION ESPECULACIÓN Résumé : Four years after the debacle, the term 'Enron' has earned its place in the everyday vocabulary of business ethics. Hardly anyone understands the business intricacies of what really happened with the sophisticated energy conglomerate. Even fewer are those able to envision, beyond the business case, the ethical questions and dilemmas facing actors at any one stage of the drama. Using the collapse of Enron as a case study, this book not only shows how and where ethics came into play, but also draws lessons and discusses possible remedies that may prevent the whole financial system from falling apart as a result of either excessive greed or over-regulation. Nombre d'accès : 2 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=110882
Titre : Agewise : fighting the new ageism in America Type de document : e-book Auteurs : Margaret Morganroth. GULLETTE, Auteur Editeur : UNIVERSITY OF CHICAGO PRESS Année de publication : 2011 Importance : 294 p. ISBN/ISSN/EAN : 978-0-226-31075-6 Note générale : Bibliogr. p.249-274. Index. Langues : Anglais (eng) Mots-clés candidats : Ageism United States. Aging Social aspects Psychological aspects. United States Older people Social conditions. ELDERLY PERSON PERSONA MAYOR PERSONNE AGEE Résumé : In Agewise, renowned cultural critic Margaret Morganroth Gullette reveals that much of what we dread about aging is actually the result of ageism - which we can, and should, battle as strongly as we do racism, sexism, and other forms of bigotry. A bracing, controversial call for a movement of resistance, Agewise will surprise, enlighten, and, perhaps most important, bring hope to readers of all ages. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=110853 Agewise / Margaret Morganroth. GULLETTE / UNIVERSITY OF CHICAGO PRESS (2011)
Titre : Agewise : fighting the new ageism in America Type de document : Livre Auteurs : Margaret Morganroth. GULLETTE, Auteur Editeur : UNIVERSITY OF CHICAGO PRESS Année de publication : 2011 Importance : 294 p. ISBN/ISSN/EAN : 978-0-226-10186-6 Prix : 14 EUR Note générale : Bibliogr. p.249-274. Index. Langues : Anglais (eng) Mots-clés : Management
PERSONNE AGEE ; SOCIOLOGIEMots-clés candidats : Ageism United States. Aging Social aspects Psychological aspects. United States Older people Social conditions. Résumé : In Agewise, renowned cultural critic Margaret Morganroth Gullette reveals that much of what we dread about aging is actually the result of ageism - which we can, and should, battle as strongly as we do racism, sexism, and other forms of bigotry. A bracing, controversial call for a movement of resistance, Agewise will surprise, enlighten, and, perhaps most important, bring hope to readers of all ages. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=154902 Exemplaires(1)
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