Titre : |
Strategy Safari : The Complete Guide Through the Wilds of Strategic Management |
Type de document : |
Livre |
Auteurs : |
Henry MINTZBERG ; Bruce AHLSTRAND ; Joseph LAMPEL |
Mention d'édition : |
2nd ed. |
Editeur : |
Harlow : PEARSON EDUCATION LIMITED |
Année de publication : |
2008 |
Importance : |
461 p. |
ISBN/ISSN/EAN : |
978-0-273-71958-8 |
Prix : |
43 EUR |
Langues : |
Anglais (eng) |
Mots-clés : |
Management MANAGEMENT ; STRATEGIE ; THEORIE
|
Index. décimale : |
113.55 STRATEGIE |
Résumé : |
Strategy Safari presents an antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management. In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know. |
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