Entrepreneurship / Cynthia L GREENE, / CENGAGE LEARNING (2016)  

Titre : Entrepreneurship : ideas in action Type de document : e-book Auteurs : Cynthia L GREENE, Mention d'édition : 6 e. Editeur : CENGAGE LEARNING Année de publication : 2016 Importance : 1 online resource (xiv, 434 pages) : Présentation : illustrations (chiefly colour) ISBN/ISSN/EAN : 978-1-4737-4651-0 Note générale : Includes index. Langues : Anglais (eng) Mots-clés : Management CREATION D'ENTREPRISE ; ENTREPRENEURIAT ; ETUDE DE CAS Mots-clés candidats : Entrepreneurship. Résumé : Students today realize that becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 6E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they will develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start. Market research, budgeting, selecting a business location, and financing the business are covered using real-life examples that students can relate to. Information on online research and online business planning is also included. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208886

Entrepreneurship / Donald F KURATKO, / CENGAGE LEARNING (2016)  

Titre : Entrepreneurship : theory, process, practice / Type de document : e-book Auteurs : Donald F KURATKO, Mention d'édition : Tenth edition. Editeur : CENGAGE LEARNING Année de publication : 2016 Importance : 455 p. ISBN/ISSN/EAN : 978-1-4737-4555-1 Note générale : Previous edition: 2014. Langues : Anglais (eng) Mots-clés : Management ENTREPRENEURIAT ; INNOVATION TECHNOLOGIQUE Mots-clés candidats : Entrepreneurship.  New business enterprises.  Small business. Résumé : Learn the true process of a successful entrepreneur with ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 10e! Presenting the most current thinking in this explosive field, this renowned entrepreneurship text provides a practical, step-by-step approach that makes learning easy. It incorporates up-to-the-minute information about trending topics such as The Lean Startup methodology and design innovation. The accompanying MindTap(R) Learning Suite challenges you to apply what you've learned as you complete a unique set of activities designed to help you sharpen your entrepreneurial skills. You'll tackle activities that challenge you to experience the world of new venture creation or corporate innovation first hand. This book will be your guide to understanding the entrepreneurial challenges of tomorrow, and MindTap(R) will teach you the necessary skills to become a leader in the industry. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208887

Financial accounting / Gary A PORTER, / CENGAGE LEARNING (2016)  

Titre : Financial accounting : the impact on decision makers / Type de document : e-book Auteurs : Gary A PORTER, ; Curtis L., NORTON Mention d'édition : 10e. Editeur : CENGAGE LEARNING Année de publication : 2016 Importance : 834 p. Présentation : illustrations (colour) ISBN/ISSN/EAN : 978-1-4737-4653-4 Note générale : Previous edition: 2015. Text on lining papers. Includes index. Langues : Anglais (eng) Mots-clés : Management COMPTABILITE DE GESTION Mots-clés candidats : Accounting. Résumé : FINANCIAL ACCOUNTING: THE IMPACT ON DECISION MAKERS, 10E will help you learn how to use accounting information to make business decisions and focus on the big picture. Journal entries in the text and CengageNOWv2(TM) demonstrate the balance sheet and income statement impact of transactions, helping you see how business events ultimately impact the financial statements. In addition to exposing you to annual reports of highly recognizable companies such as Nike, Porter's exclusive Ratio Decision-Model provides a framework for reading and interpreting financial statements to make decisions. The focus on financial statements and decision-making carries through to the end-of-chapter with a suite of case materials so you can practice reading and interpreting financial statements. Finally, new auto-graded problems integrated into CengageNOWv2(TM) build Excel skills by utilizing Microsoft Office Excel Online to solve accounting problems. FINANCIAL ACCOUNTING 10E is available with CengageNOWv2(TM), an online learning solution that prepares you for the exam by providing an online homework experience that is similar to what you will experience on the exam and in the real-world. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208899

Internationale Business / Mike PENG / CENGAGE LEARNING (2016)

Titre : Internationale Business Type de document : Livre Auteurs : Mike PENG, Auteur ; Klaus MEYER, Auteur Editeur : CENGAGE LEARNING Année de publication : 2016 Importance : XXII; 606 p. ISBN/ISSN/EAN : 978-1-4737-2264-4 Prix : 82 EUR Note générale : Glossaire. Langues : Anglais (eng) Mots-clés : Management COMMERCE INTERNATIONAL Résumé : The second edition of International Business offers a comprehensive and accessible introduction to international business that starts from Europe but ultimately encompasses the globe. This edition has been fully updated to reflect the rapidly changing world of business, including more coverage of emerging economies and trading blocks. The text's comprehensive coverage is arranged around one central question - what determines the success and failure of firms around the globe? Scholarly research is used throughout to help answer this question and to facilitate learning of the key concepts. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=158936

Exemplaires(1)

Code-barres	Cote	Support	Localisation	Section	Disponibilité
051192	382/PEN	Livre	Library Campus de Reims	Salle de lecture	Disponible

Macroeconomics / William A MCEACHERN, / CENGAGE LEARNING (2016)  

Titre : Macroeconomics : a contemporary introduction Type de document : e-book Auteurs : William A MCEACHERN, Mention d'édition : Eleventh edition. Editeur : CENGAGE LEARNING Année de publication : 2016 Importance : 1 online resource 506 p. Présentation : illustrations (chiefly colour) ISBN/ISSN/EAN : 978-1-4737-4536-0 Langues : Anglais (eng) Mots-clés : Management CROISSANCE ECONOMIQUE ; ECONOMIE INTERNATIONALE ; INDICATEUR ECONOMIQUE ; PRODUIT NATIONAL Mots-clés candidats : Macroeconomics. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208908

Managing human resources / Scott A. SNELL / CENGAGE LEARNING (2016)

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Money, banking, financial markets & institutions / Michael W. BRANDL / CENGAGE LEARNING (2016)  

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Small business management / Justin G LONGENECKER, / CENGAGE LEARNING (2016)  

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World politics / Shannon Lindsey BLANTON / CENGAGE LEARNING (2016)  

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An introduction to management science / CENGAGE LEARNING (2015)

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Cost and management accounting / Colin DRURY / CENGAGE LEARNING (2015)

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Entrepreneurial finance / J. Chris LEACH / CENGAGE LEARNING (2015)

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Management and cost accounting / Colin DRURY / CENGAGE LEARNING (2015)  

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Organization development and change / Thomas G. CUMMINGS / CENGAGE LEARNING (2015)

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Purchasing and Supply Chain Management / Robert M. MONCZKA / CENGAGE LEARNING (2015)

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