Détail de l'éditeur
Documents disponibles chez cet éditeur (96)
Ajouter le résultat dans votre panier Faire une suggestion Affiner la recherche
Management accounting / MCGRAW HILL (2018)
Titre : Management accounting Type de document : Livre Mention d'édition : 6th ed. Editeur : MCGRAW HILL Année de publication : 2018 Importance : 859 p. ISBN/ISSN/EAN : 978-0-07-718553-4 Prix : 63 EUR Langues : Anglais (eng) Mots-clés : Management
ANALYSE DES COUTS ; COMPTABILITE DE GESTION ; ETUDE DE CAS ; FINANCE D'ENTREPRISEIndex. décimale : 133.57 COMPTABILITE DE GESTION Résumé : Management Accounting is a textbook that offers comprehensive coverage of issues related to managing business accounts, enabling students to utilize both financial and non-financial data to paint a picture of the organization they are working in. The book provides an introduction to cost and management accounting, understanding information for decision making, planning and controlling budgets and reporting, and understanding performance management in a strategic context. The new sixth edition has been adapted for management accounting courses across the UK, Europe and South Africa by Emeritus Professor Will Seal and Professor Carsten Rohde. It offers comprehensive coverage as well as a balance between the technical and conceptual approaches to management accounting. Retaining its student friendly writing style and practical approach, it is suitable for students studying management accounting, from introductory through to advanced levels.
Key features: - Brand new real-world examples in every chapter to increase application; ensuring students fully understand how management accounting is relevant to their future careers ; - Provides a balanced approach with examples from both the manufacturing and services industries to reflect the current economic environment and varied nature of management accounting ; - Plentiful opportunities to practice key concepts and techniques through the book’s assessment material which brings the practical uses of management accounting to the fore. ; - Fully updated for the sixth edition, questions, exercises, problems and cases are categorized by level of difficulty to offer progressive learning for studentsPermalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=535088 Exemplaires (4)
Code-barres Cote Support Localisation Section Disponibilité 059056 657.42 MAN Livre Library Campus de Reims Salle de lecture Disponible 059057 657.42 MAN Livre Library Campus de Reims Salle de lecture Exclu du prêt J6739 133.57 MAN Livre Library Campus de Rouen Salle de lecture Exclu du prêt J6740 133.57 MAN Livre Library Campus de Rouen Salle de lecture Disponible
Titre : Matching Supply with Demand : an Introduction to Operations Management Type de document : e-book Auteurs : Gérard CACHON ; Christian TERWIESCH Mention d'édition : 4th ed. Editeur : MCGRAW HILL Année de publication : 2018 Importance : 738 p. ISBN/ISSN/EAN : 978-1-260-28887-2 Langues : Anglais (eng) Mots-clés : Management
CHAINE LOGISTIQUE ; DEMANDE ; OFFRERésumé : The book demands rigorous analysis on the part of students without requiring consistent use of sophisticated mathematical modeling to perform it. When the use of quantitative tools or formal modeling is indicated, it is only to perform the necessary analysis needed to inform and support a practical business solution. The guiding principle in the development of Matching Supply with Demand has been “real operations, real solutions.” “Real operations” means that most of the chapters in this book are written from the perspective of a specific company so that the material in this text will come to life by discussing it in a real-world context. “Real solutions” means that equations and models do not merely provide students with mathematical gymnastics for the sake of an intellectual exercise. Nombre d'accès : 3 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=530429 Retailing management / Michael LEVY / MCGRAW HILL (2018)
Titre : Retailing management Type de document : Livre Auteurs : Michael LEVY, Auteur ; Barton A. WEITZ, Auteur ; Dhruv GREWAL, Auteur Mention d'édition : 10e ed. Editeur : MCGRAW HILL Année de publication : 2018 Autre Editeur : IRWIN Importance : XXXIII; 670 p. ISBN/ISSN/EAN : 978-1-260-08476-4 Prix : 72 EUR Note générale : Bibliogr. fin chaque chap. Glossaire. Index. Langues : Anglais (eng) Mots-clés : Management
COMMERCE DE DETAIL ; CONSOMMATEUR ; MARKETING STRATEGIQUE ; MONDIALISATION ; RESPONSABILITE SOCIALE DE L'ENTREPRISEIndex. décimale : 123.33 COMMERCE DE DETAIL Résumé : The primary objective in the ninth edition of Retailing Management is to inform students about the exciting new developments in the retail industry. Retailing has evolved into a high tech, global, growth industry. Retailers like Wal-Mart, Home Depot, Amazon, Starbucks, and Kroger are some of the most admired and sophisticated businesses in the world. The developments in the industry are providing challenging and rewarding opportunities for students interested in retailing careers and companies supporting the retail industry such as IBM, Procter & Gamble, and Google.
In preparing this edition, the authors focused on five important developments: (1) the use of big data and analytical methods for decision making, (2) the application of social media and smart phones for communicating with customers and enhancing their shopping experience, (3) the issues involved in utilizing a mobile channel and providing a seamless multichannel experience for customers, (4) the engagement in corporate social responsibility activities - the consideration of society when making business decisions, and (5) the impact of globalization on the retail industry.
We are pleased to announce the addition of Professor Dhruv Grewal, The Toyota Chair of Commerce and Electronic Business, and Professor of Marketing at Babson College to the Retailing Management author team. Dhruv brings years of academic experience to the project, as evidenced by dozens of retailing-related articles that he has co-authored. He also co-edited the Journal of Retailing from 2001 to 2007 with Michael Levy, a close colleague and collaborator for over 20 years.Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=484530 Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité 052705 658.87 LEV Livre Library Campus de Reims Salle de lecture Exclu du prêt 052706 658.87 LEV Livre Library Campus de Reims Salle de lecture Exclu du prêt Accounting for decision making and control / Jerold L. ZIMMERMAN / MCGRAW HILL (2017)
Titre : Accounting for decision making and control Type de document : Livre Auteurs : Jerold L. ZIMMERMAN, Auteur Editeur : MCGRAW HILL Année de publication : 2017 Importance : XIV; 686 p. ISBN/ISSN/EAN : 978-1-259-25500-7 Prix : 80 EUR Note générale : Glossaire. Index. Langues : Anglais (eng) Mots-clés : Management
COMPTABILITE ; COMPTABILITE DE GESTIONPermalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=158431 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 050715 657/ZIM Livre Library Campus de Reims Salle de lecture Disponible Case studies in finance. Managing for corporate value creation / Robert F. BRUNER / MCGRAW HILL (2017)
Titre : Case studies in finance. Managing for corporate value creation Type de document : Livre Auteurs : Robert F. BRUNER Mention d'édition : 8e ed Editeur : MCGRAW HILL Année de publication : 2017 Importance : 784 p. Format : 23 cm ISBN/ISSN/EAN : 978-1-259-27719-1 Langues : Anglais (eng) Mots-clés : Management
AIDE A LA DECISION ; ANALYSE FINANCIERE ; CREATION DE VALEUR ; ETUDE DE CAS ; FINANCE D'ENTREPRISE
Delphes
INVESTISSEMENT DE L'ENTREPRISE ; SOURCE DE FINANCEMENT DE L'ENTREPRISERésumé : Case Studies in Finance links managerial decisions to capital markets and the expectations of investors. At the core of almost all of the cases is a valuation task that requires students to look to financial markets for guidance in resolving the case problem. The focus on value helps managers understand the impact of the firm on the world around it. These cases also invite students to apply modern information technology to the analysis of managerial decisions.
The cases may be taught in many different combinations. The eight-part sequence indicated by the table of contents relates to course designs used at the authors' schools. Each part of the casebook suggests a concept module, with a particular orientation.Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=501807 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 056395 658.15 BRU Livre Library Campus de Reims Salle de lecture Disponible Principles of corporate finance / Richard A. BREALEY / MCGRAW HILL (2017)PermalinkServices Marketing / Valarie A. ZEITHAML / MCGRAW HILL (2017)PermalinkCoaching skills / Jenny ROGERS / MCGRAW HILL (2016)PermalinkCorporate finance / David HILLIER / MCGRAW HILL (2016)PermalinkInternational marketing / MCGRAW HILL (2016)PermalinkExploring Innovation / David SMITH / MCGRAW HILL (2015)PermalinkHow to get a job you love / John LEES / MCGRAW HILL (2015)PermalinkManagement accounting / MCGRAW HILL (2015)PermalinkTechnology ventures / Thomas H. BYERS / MCGRAW HILL (2015)Permalink201 killer cover letters / Sandra PODESTA / MCGRAW HILL (2014)Permalink
LIBRARY - Campus Rouen
NEOMA Business School
pmb
-
59 Rue Taittinger, 51100 Reims
-
00 33 (0)3 26 77 46 15
Library Campus Reims
-
1 Rue du Maréchal Juin, BP 215
76825 Mont Saint Aignan cedex -
00 33 (0)2 32 82 58 26