Détail de l'éditeur
SAGE PUBLICATIONS
Collections rattachées :
|
Documents disponibles chez cet éditeur (677)
Ajouter le résultat dans votre panier Faire une suggestion Affiner la recherche
International marketing / Daniel W. BAACK / SAGE PUBLICATIONS (2013)
Titre : International marketing Type de document : Livre Auteurs : Daniel W. BAACK ; Eric G. HARRIS ; Donald BAACK Editeur : SAGE PUBLICATIONS Année de publication : 2013 Importance : 578 p. ISBN/ISSN/EAN : 978-1-4522-2635-4 Prix : 61 EUR Langues : Anglais (eng) Mots-clés : Management
MARKETING INTERNATIONAL ; MARQUE ; SEGMENTATION ; PRODUIT ; PRIX ; DISTRIBUTIONIndex. décimale : 121.58 MARKETING INTERNATIONAL Résumé : Manuel consacré au marketing international : fondamentaux, marchés, produit et marketing de la marque, prix, distribution. Note de contenu : Index, glossaire Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=113900 Exemplaires (7)
Code-barres Cote Support Localisation Section Disponibilité J3188 658.848 BAA Livre Library Campus de Reims Salle de lecture Exclu du prêt J3187 658.848 BAA Livre Library Campus de Reims Salle de lecture Exclu du prêt J5056 121.58 BAA Livre Library Campus de Rouen Salle de lecture Disponible J5055 121.58 BAA Livre Library Campus de Rouen Salle de lecture Disponible J5054 121.58 BAA Livre Library Campus de Rouen Salle de lecture Disponible J5053 121.58 BAA Livre Library Campus de Rouen Salle de lecture Disponible J5052 121.58 BAA Livre Library Campus de Rouen Salle de lecture Exclu du prêt
Titre : Key Concepts in Event Management Ed. 1 Type de document : e-book Auteurs : Bernadette QUINN Editeur : SAGE PUBLICATIONS Année de publication : 2013 ISBN/ISSN/EAN : 9781849205603 Note générale : copyrighted Langues : Anglais (eng) Résumé : "I found this text to be exactly what we were looking for to give our students a good understanding of the contemporary issues that affect the Events industry. I have recommended this as essential reading. It is well written and the format makes it an easy read raising key issues and challenging theory." - Tanya Bellingham, School of Tourism & Hospitality, University of Plymouth "An essential events managment reference handbook which addresses a number of key issues within the industry. A very interesting read!" - Thomas Fletcher, Liverpool John Moores University In recent years we have seen an enormous growth of festivals and event activity and the literature within the field is consequently huge. In order to make sense of this rapid and dynamic development, students are dependent on a book that can lead them through the myriad of theoretical frameworks offered. This book naturally situates itself in the middle of this need, offering a comprehensive and illuminating account of the festival and event field. Written with academic rigour yet accessible at the same time, Quinn proves herself to be an outstanding communicator and stimulator of knowledge. International in content and timely in its up to date coverage of key topics, this will be an invaluable reference source for students from of Event Management, Hospitality Management, Tourism Management, and Sport and Leisure Management. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88869820 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=485741 Key Research Concepts in Politics and International Relations Ed. 1 / Lisa HARRISON / SAGE PUBLICATIONS (2013)
Titre : Key Research Concepts in Politics and International Relations Ed. 1 Type de document : e-book Auteurs : Lisa HARRISON Editeur : SAGE PUBLICATIONS Année de publication : 2013 ISBN/ISSN/EAN : 9781412911856 Note générale : copyrighted Langues : Anglais (eng) Résumé : From action research to validity, this innovative and informative text is an invaluable guide to a variety of core research concepts in both political science and international relations. Key Features: - Each entry is consistently structured, providing: a clear definition, a focused explanation, a summary of current debates and areas of research, further reading, and references to other related concepts. - Explains how and why particular research methods are used and highlights alternative research concepts and strategies. - Cross-relates entries, enabling you to dip in to topics and follow threads throughout the book. - Packed with illuminating examples to help you to apply theory to the 'real world' of political analysis. An essential companion for students of Politics and International Relations at both undergraduate and postgraduate levels. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88874954 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=492750 Key Research Concepts in Politics and International Relations Ed. 1 / Lisa HARRISON / SAGE PUBLICATIONS (2013)
Titre : Key Research Concepts in Politics and International Relations Ed. 1 Type de document : e-book Auteurs : Lisa HARRISON Editeur : SAGE PUBLICATIONS Année de publication : 2013 ISBN/ISSN/EAN : 9781446285602 Note générale : copyrighted Langues : Anglais (eng) Résumé : From action research to validity, this innovative and informative text is an invaluable guide to a variety of core research concepts in both political science and international relations. Key Features: - Each entry is consistently structured, providing: a clear definition, a focused explanation, a summary of current debates and areas of research, further reading, and references to other related concepts. - Explains how and why particular research methods are used and highlights alternative research concepts and strategies. - Cross-relates entries, enabling you to dip in to topics and follow threads throughout the book. - Packed with illuminating examples to help you to apply theory to the 'real world' of political analysis. An essential companion for students of Politics and International Relations at both undergraduate and postgraduate levels. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88874954 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=533485 Lobbying and policymaking / Ken GODWIN / SAGE PUBLICATIONS (2013)
Titre : Lobbying and policymaking : The public pursuit of private interests Type de document : Livre Auteurs : Ken GODWIN, Auteur ; Scott H. AINSWORTH, Auteur ; Erik GODWIN, Auteur Editeur : SAGE PUBLICATIONS Année de publication : 2013 Importance : XV; 258 p. ISBN/ISSN/EAN : 978-1-60426-469-2 Prix : 33 € Note générale : Bibliogr. p.237-248. Index. Langues : Anglais (eng) Mots-clés : Management
GROUPE DE PRESSION ; COMMUNICATION ; PSYCHOLOGIEPermalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=153741 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 040759 324.4/GOD Livre Library Campus de Reims Salle de lecture Disponible McDonaldization of society [The] / George RITZER / SAGE PUBLICATIONS (2013)PermalinkPermalinkQualitative Research Practice : A Guide for Social Science Students and Researchers Ed. 2 / Jane RITCHIE / SAGE PUBLICATIONS (2013)PermalinkSage handbook of family business [The] / SAGE PUBLICATIONS (2013)PermalinkSage Handbook of strategic supply management [The] / Christine HARLAND / SAGE PUBLICATIONS (2013)PermalinkSage handbook Organizational institutionalism [The] / SAGE PUBLICATIONS (2013)PermalinkSampling and Choosing Cases in Qualitative Research : A Realist Approach Ed. 1 / Nick EMMEL / SAGE PUBLICATIONS (2013)PermalinkSocial Media for Journalists : Principles and Practice Ed. 1 / Megan KNIGHT / SAGE PUBLICATIONS (2013)PermalinkPermalinkSociology of work / Vicki SMITH / SAGE PUBLICATIONS (2013)Permalink
LIBRARY - Campus Rouen
NEOMA Business School
pmb
-
59 Rue Taittinger, 51100 Reims
-
00 33 (0)3 26 77 46 15
Library Campus Reims
-
1 Rue du Maréchal Juin, BP 215
76825 Mont Saint Aignan cedex -
00 33 (0)2 32 82 58 26