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TAYLOR & FRANCIS |
Documents disponibles chez cet éditeur (174)
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Titre : Social Sustainability and Good Work in Organizations Type de document : e-book Auteurs : Simon JEBSEN, Auteur Editeur : TAYLOR & FRANCIS Année de publication : 2024 Importance : 229 p. ISBN/ISSN/EAN : 978-1-00-385621-4 Langues : Anglais (eng) Mots-clés : Management
QUALITE DE VIE AU TRAVAIL ; CHAINE DE PRODUCTIONRésumé : Social sustainability, in organisational contexts, emphasizes the long-term well-being of stakeholders and communities. The authors in this book demonstrate how organisational long-term strategies should prioritise employee well-being, mental health, community engagement, and ethical supply chain management, inter alia Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=582072
Titre : SDG11, Sustainable Cities and Communities Type de document : e-book Auteurs : Shyama V RAMANI, Auteur Editeur : TAYLOR & FRANCIS Année de publication : 2022 Importance : 203 p. ISBN/ISSN/EAN : 978-1-00-058766-1 Langues : Anglais (eng) Mots-clés : Management
DEVELOPPEMENT DURABLE ; ZONE URBAINERésumé : this book explores Sustainable Development Goal (SDG) 11, providing insights into viable pathways and policy designs for a transition towards sustainable, inclusive and resilient cities. The volume discusses existing scientific literature on SDG 11 and provides conceptual frameworks relating to systemic transitions, sectoral transitions and behavioural transitions for overcoming challenges related to governance and implementation. Through detailed case studies from cities and settlements, in Europe, Middle East and Asia, it showcases the dynamic processes involved in urban transformations Nombre d'accès : 1 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=552396
Titre : The Neuro-Consumer : Adapting Marketing and Communication Strategies for the Subconscious, Instinctive and Irrational Consumer's Brain Type de document : e-book Auteurs : Anne-Sophie BAYLE-TOURTOULOU ; Michel BADOC Editeur : TAYLOR & FRANCIS Année de publication : 2020 Importance : 333 p. ISBN/ISSN/EAN : 978-1-00-005548-1 Langues : Anglais (eng) Mots-clés : Management
COMMUNICATION ; COMPORTEMENT DU CONSOMMATEUR ; MARKETING DIRECT ; SCIENCE DU COMPORTEMENTRésumé : Neuroscientific research shows that the great majority of purchase decisions are irrational and driven by subconscious mechanisms in our brains. This is hugely disruptive to the rational, logical arguments of traditional communication and marketing practices and we are just starting to understand how organizations must adapt their strategies. This book explains the subconscious behavior of the "neuro-consumer" and shows how major international companies are using these findings to cast light on their own consumers' behavior. Written in plain English for business and management readers with no scientific background, it focuses on: how to adapt marketing and communication to the subconscious and irrational behaviors of consumers; the direct influence of the primary senses (sight, hearing, smell, taste, touch) on purchasing decisions and the perception of communications by customers' brains; implications for innovation, packaging, price, retail environments and advertising; the use of "nudges" and artifices to increase marketing and communication efficiency by making them neuro-compatible with the brain's subconscious expectations; the influence of social media and communities on consumers' decisions - when collective conscience is gradually replacing individual conscience and recommendation becomes more important than communication; and the ethical limits and considerations that organizations must heed when following these principles. Authored by two globally recognized leaders in business and neuroscience, this book is an essential companion to marketers and brand strategists interested in neuroscience and vital reading for any advanced student or researcher in this area. Nombre d'accès : 1 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=509044
Titre : Social Entrepreneurship and Business Ethics : Understanding the Contribution and Normative Ambivalence of Purpose-Driven Venturing Type de document : Livre Auteurs : Anica ZEYEN ; Markus BECKMANN Editeur : TAYLOR & FRANCIS Année de publication : 2019 Importance : 254 p. ISBN/ISSN/EAN : 978-0-367-73279-0 Prix : 45 EUR Langues : Anglais (eng) Mots-clés : Management
DEVELOPPEMENT DURABLE ; ENTREPRENEURIAT SOCIAL ; ETHIQUEIndex. décimale : 112.61 ENTREPRENEURIAT SOCIAL Résumé : Social entrepreneurs are change makers that aim to solve society's unsolved problems. Not surprisingly, social entrepreneurship has thus created high expectations. To better understand the potential as well as the limitations of social entrepreneurship, however, a more nuanced approach is needed in two ways. First, social entrepreneurship is a multi-level phenomenon. It spans macro-level questions as well as meso-level questions and, finally, micro-level questions. If we really want to understand social entrepreneurship, we need to bring together all three levels of analysis and see how they are connected. Second, while social entrepreneurship can certainly produce socially desirable outcomes, we also need a critical perspective to capture potential undesirable effects that social entrepreneurship can cause, often unintendedly, in society, in markets, in organizations, and for individuals. To this end, an ethical perspective can help complement the positive analysis of social entrepreneurship with a discussion of the normative implications of its potential "dark side". Looking at social entrepreneurship from both a multi-level analysis and an ethical perspective, Social Entrepreneurship and Business Ethics takes the reader on a journey through the "bright side" as well as the potential "dark side" of social entrepreneurship for societies, organizations, and individuals. Highlighting both, this book not only seeks to provoke researchers and students to advance their understanding of social entrepreneurship. It also hopes to help practitioners to better realize the positive contributions of social entrepreneurship for society. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=535219 Exemplaires(2)
Code-barres Cote Support Localisation Section Disponibilité 055639 174 ZEY Livre Library Campus de Reims Salle de lecture Exclu du prêt J6784 112.61 ZEY Livre Library Campus de Rouen Salle de lecture Exclu du prêt
Titre : Social Entrepreneurship and Business Ethics : Understanding the Contribution and Normative Ambivalence of Purpose-Driven Venturing Type de document : e-book Auteurs : Anica ZEYEN ; Markus BECKMANN Editeur : TAYLOR & FRANCIS Année de publication : 2018 Importance : 267 p. ISBN/ISSN/EAN : 978-1-351-62653-8 Langues : Anglais (eng) Mots-clés : Management
ENTREPRENEURIAT SOCIAL ; ETHIQUE ; DEVELOPPEMENT DURABLERésumé : Social entrepreneurs are change makers that aim to solve society's unsolved problems. Not surprisingly, social entrepreneurship has thus created high expectations. To better understand the potential as well as the limitations of social entrepreneurship, however, a more nuanced approach is needed in two ways. First, social entrepreneurship is a multi-level phenomenon. It spans macro-level questions as well as meso-level questions and, finally, micro-level questions. If we really want to understand social entrepreneurship, we need to bring together all three levels of analysis and see how they are connected. Second, while social entrepreneurship can certainly produce socially desirable outcomes, we also need a critical perspective to capture potential undesirable effects that social entrepreneurship can cause, often unintendedly, in society, in markets, in organizations, and for individuals. To this end, an ethical perspective can help complement the positive analysis of social entrepreneurship with a discussion of the normative implications of its potential "dark side". Looking at social entrepreneurship from both a multi-level analysis and an ethical perspective, Social Entrepreneurship and Business Ethics takes the reader on a journey through the "bright side" as well as the potential "dark side" of social entrepreneurship for societies, organizations, and individuals. Highlighting both, this book not only seeks to provoke researchers and students to advance their understanding of social entrepreneurship. It also hopes to help practitioners to better realize the positive contributions of social entrepreneurship for society. Nombre d'accès : 3 En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=535174 Effective peer learning / Routledge (2017)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkStats Means Business : Statistics with Excel for business, hospitality and tourism Ed. 2 / John BUGLEAR / TAYLOR & FRANCIS (2010)
PermalinkPermalinkContemporary Issues in Marketing and Consumer Behaviour / Elizabeth PARSONS / TAYLOR & FRANCIS (2009)
PermalinkPermalinkCult of Analytics : Driving online marketing strategies using web analytics / Steve JACKSON / TAYLOR & FRANCIS (2009)
PermalinkEthnographies revisited : Constructing theory in the field / Antony PUDDEPHATT / TAYLOR & FRANCIS (2009)
PermalinkFundamentals of Risk Management for Accountants and Managers : Tools and Techniques / Paul M. COLLIER / TAYLOR & FRANCIS (2009)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkSustainability in the Hospitality Industry : Principles of Sustainable Operations / Joseph CHEN / TAYLOR & FRANCIS (2009)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkCulture and Economic Explanation : Economics in the US and Japan / Donald KATZNER / TAYLOR & FRANCIS (2008)
PermalinkData Mining and Market Intelligence for Optimal Marketing Returns / Susan CHIU / TAYLOR & FRANCIS (2008)
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PermalinkPermalinkQuantitative Tourism Industry Analysis : Introduction to Input-Output, Social Accounting Matrix Modelling and Tourism Satellite Accounts / Tadayuki HARA / TAYLOR & FRANCIS (2008)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkEssentials of Corporate Communication : Implementing practices for effective reputation management / Cees B. M. VAN RIEL / TAYLOR & FRANCIS (2007)
PermalinkExtraordinary Performance from Ordinary People : Value Creating Corporate Leadership / Keith WARD / TAYLOR & FRANCIS (2007)
PermalinkPermalinkHuman Resource Management for the Hospitality and Tourism Industries / Dennis NICKSON / TAYLOR & FRANCIS (2007)
PermalinkPermalinkPermalinkPermalinkManaging People in Sport Organizations : A strategic human resource management perspective / Tracy TAYLOR / TAYLOR & FRANCIS (2007)
PermalinkPermalinkMicroeconomics using Excel : Integrating economic theory, policy analysis and spreadsheet modelling / TAYLOR & FRANCIS (2007)
PermalinkNorth Africa : Politics, Region, and the Limits of Transformation / Yahia H. ZOUBIR / TAYLOR & FRANCIS (2007)
PermalinkOrganization Theory and the Public Sector : Instrument, culture and myth / Tom CHRISTENSEN / TAYLOR & FRANCIS (2007)
PermalinkPermalinkPermalinkUnderstanding Organization as Process : Theory for a Tangled World / Tor HERNES / TAYLOR & FRANCIS (2007)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkFoundations of Paul Samuelson's Revealed Preference Theory : A study by the method of rational reconstruction Ed. 2 / Stanley WONG / TAYLOR & FRANCIS (2006)
PermalinkHistory of Auditing : The Changing Audit Process in Britain from the Nineteenth Century to the Present Day / Derek MATTHEWS / TAYLOR & FRANCIS (2006)
PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkStrategic Issues in International Retailing : Concepts and Cases / John DAWSON / TAYLOR & FRANCIS (2006)
PermalinkTourism Business Frontiers : Consumers, products and industry / Dimitrios BUHALIS / TAYLOR & FRANCIS (2006)
PermalinkTourism Marketing for Cities and Towns : Using branding and events to attract tourists / Bonita M. KOLB / TAYLOR & FRANCIS (2006)
PermalinkAccounting and Financial Analysis in the Hospitality Industry / Jonathan A. HALES / TAYLOR & FRANCIS (2005)
PermalinkPermalinkCulinary Taste : Consumer Behaviour in the International Restaurant Sector / Donald SLOAN / TAYLOR & FRANCIS (2005)
PermalinkPermalinkEthics for International Business : Decision-Making in a Global Political Economy / John KLINE / TAYLOR & FRANCIS (2005)
PermalinkPermalinkPermalinkPermalinkLessons in Leadership : Meeting the Challenges of Public Service Management / Eileen MILNER / TAYLOR & FRANCIS (2005)
PermalinkPermalinkPermalinkPermalinkAdvertising to Children on TV : Content, Impact, and Regulation / Barrie GUNTER / TAYLOR & FRANCIS (2004)
PermalinkPermalinkCrossing Cultures : Insights from Master Teachers / Nakiye Avdan BOYACIGILLER / TAYLOR & FRANCIS (2004)
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