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Titre : Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Type de document : e-book Auteurs : Travis WRIGHT, ; Chris J., SNOOK Editeur : John Wiley & Sons Année de publication : 2017 Importance : 1 online resource (xxxviii, 266 pages) : Présentation : illustrations. ISBN/ISSN/EAN : 978-1-119-29174-9 Langues : Anglais (eng) Mots-clés : Management
COMPETITIVITE ; COMPORTEMENT DU CONSOMMATEUR ; OBJECTIF DE L'ENTREPRISEMots-clés candidats : Internet marketing. Internet advertising. Digital media. Résumé : Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. By reorganizing sales and marketing to compete in today`s digital-first, omni-channel environment, you gain newfound talent and knowledge from the resources already at hand. This book provides two pragmatic frameworks for implementing and customizing a new marketing operating system at any size organization, with step-by-step roadmaps for optimizing your customer experience to gain a competitive advantage.[...] Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208996
Titre : Disciplined Entrepreneurship Workbook Ed. 1 Type de document : e-book Auteurs : Bill AULET Editeur : John Wiley & Sons Année de publication : 2017 ISBN/ISSN/EAN : 9781119365792 Note générale : copyrighted Langues : Anglais (eng) Résumé : The essential companion to the book that revolutionized entrepreneurship Disciplined Entrepreneurship Workbook provides a practical manual for working the 24-step framework presented in Disciplined Entrepreneurship. Unlocking key lessons and breaking down the steps, this book helps you delve deeper into the framework to get your business up and running with a greater chance for success. You'll find the tools you need to sharpen your instinct, engage your creativity, work through hardship, and give the people what they want?even if they don't yet know that they want it. Real-world examples illustrate the framework in action, and case studies highlight critical points that can make or break you when your goal is on the line. Exercises and assessments help you nail down your strengths, while pointing out areas that could benefit from reinforcement?because when it comes to your business, "good enough" isn't good enough?better is always better. Disciplined Entrepreneurship transformed the way that professionals think about starting a company, and this book helps you dig into the proven framework to make your business dreams a reality. Delve deeper into the 24 steps to success Innovate, persevere, and create the product people want Internalize lessons learned from real-world entrepreneurs Test your understanding with exercises and case studies The book also includes new material on topics the author has found to be extremely useful in getting the most value out of the framework including Primary Market Research, Windows of Opportunity and Triggers. The book also introduces the Disciplined Entrepreneurship Canvas to track your progress on this journey. Starting a company is a serious undertaking, with plenty of risk and sacrifice to go around?so why not minimize the risk and make the outcome worth the sacrifice? Author Bill Aulet's 24-step framework is proven to build a successful business; the key is in how well you implement it. Disciplined Entrepreneurship Workbook helps you master the skills, tools, and mindset you need to get on your path to success. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88944338 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578128 Do Big Things : The Simple Steps Teams Can Take to Mobilize Hearts and Minds, and Make an Epic Impact Ed. 1 / Craig ROSS / John Wiley & Sons (2017)
Titre : Do Big Things : The Simple Steps Teams Can Take to Mobilize Hearts and Minds, and Make an Epic Impact Ed. 1 Type de document : e-book Auteurs : Craig ROSS Editeur : John Wiley & Sons Année de publication : 2017 ISBN/ISSN/EAN : 9781119361152 Note générale : copyrighted Langues : Anglais (eng) Résumé : An inspiring, practical and progress-oriented blueprint for energetic achievement. Amid constant swirl, uncertainty, and complexity is your team capable of doing big things? Too often people are pulled together, labeled a ?team,? given a directive, and expected to deliver results quickly. Soon, however, due to lack of focus, increasing pressures and competing priorities the team suffers from DSD: distracted, hopelessly stressed and disconnected from one another. Predictably, the team flatlines and the energy needed to succeed is lost. Based upon research of what successful teams do to overcome severe odds, Do Big Things presents an intuitive, seven-step process that equips teams with how to quickly and consistently operate in a manner necessary for success. Team members develop the self-awareness and ability to: Bring their best to every situation Bring out the best in others in every interaction Partner across the business to deliver common objectives Filled with practical tools and engaging stories of teams today, Do Big Things equips leaders with ?the how? to quickly identify and activate the behaviors needed to achieve more than you or your team ever thought possible. Idea and information exchanges interlock the hand, head and heart of each team member to get everyone moving toward a common goal. Increasingly, individually and collectively, the team becomes emotionally stronger and more productive as they do their work. Do Big Things provides your team with the common language necessary to be authentic, empathetic and transparent, so that potential barriers to success come to light ? faster. This empowers the team to be more accountable with an enterprise mindset, because they can have the profound discussions needed to adapt quicker to unforeseen challenges and demonstrate an innovative reflex. By applying the concepts in this book, the team's daily interactions are transformed, focus is sustained, and energetic progress toward your goals is triggered. Every member of your team wants to succeed. Do Big Things provides a straightforward method to bring greater meaning to the work everyone does so the team delivers extraordinary performance together. You know what your team can achieve?now use the proven method to enable them to do it. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88944334 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578125
Titre : Financial Valuation : Applications and Models Ed. 4 Type de document : e-book Auteurs : James R. HITCHNER Editeur : John Wiley & Sons Année de publication : 2017 ISBN/ISSN/EAN : 9781119286608 Note générale : copyrighted Langues : Anglais (eng) Résumé : A practically-focused resource for business valuation professionals Financial Valuation: Applications and Models provides authoritative reference and practical guidance on the appropriate, defensible way to prepare and present business valuations. With contributions by 30 top experts in the field, this new fourth edition provides an essential resource for those seeking the most up-to-date guidance, with a strong emphasis on applications and models. Coverage includes state-of-the-art methods for the valuation of closely-held businesses, nonpublic entities, intangible, and other assets, with comprehensive discussion on valuation theory, a consensus view on application, and the tools to make it happen. Packed with examples, checklists, and models to help you navigate your valuation project, this book also provides hundreds of expert "tips" and best practices in clear, easy-to-follow language. The companion website provides access to extensive appendix materials, and the perspectives of valuation thought-leaders add critical insight throughout each step of the process. Valuation is an important part of any organization's overall financial strategy, and seemingly-small inaccuracies or incomplete assessments can have big repercussions. This book walks you through the valuation process to give you the skills and understanding you need to get it done right. Learn best practices from 30 field-leading experts Follow clear examples for complex or unfamiliar scenarios Access practical tools that streamline the valuation process Understand valuation models and real-world applications The business valuation process can become very complex very quickly, and there's no substitute for clear guidance and a delineated framework in the run-up to completion. Get organized from the beginning, and be systematic and methodical every step of the way. Financial Valuation: Applications and Models is the all-encompassing, expert guide to business valuation projects. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945111 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578708 Financial Valuation Workbook : Step-by-Step Exercises and Tests to Help You Master Financial Valuation Ed. 4 / James R. HITCHNER / John Wiley & Sons (2017)
Titre : Financial Valuation Workbook : Step-by-Step Exercises and Tests to Help You Master Financial Valuation Ed. 4 Type de document : e-book Auteurs : James R. HITCHNER Editeur : John Wiley & Sons Année de publication : 2017 ISBN/ISSN/EAN : 9781119312345 Note générale : copyrighted Langues : Anglais (eng) Résumé : Practical valuation exercises with real-world application and expert insight Financial Valuation Workbook cuts the learning curve in half, with practical training for use with any valuation textbook. Packed with tools, resources, and over 300 exercises, this book helps novices get a handle on the complex valuation process, while helping more experienced practitioners organize their engagements. Checklists, flowcharts, reports, information requests, and other resources help streamline the workflow and ensure thorough review, while in-depth coverage places the complexities of the field front-and-center. This new fourth edition features a brand new expanded case study for real-world insight, accompanied by exercises with explanations that deepen the learning process. Expert tips are highlighted throughout to provide additional insight in specific situations, and exercises from basic to advanced map to established training processes. Valuation is as an art, as well as a science, and simply reading a textbook only goes halfway toward true learning?applying what you learn is critical. This book provides hands-on practice alongside useful tools and valuable insight to help solidify your understanding of the many facets of this complex field. Delve into the intricacies of valuation with a new expanded case study and expert tips Follow checklists and flowcharts for each phase of the valuation process Use reports, information requests, and other tools that help organize your workflow Test your understanding with over 300 exercises organized by major area Organized into standard, recognized, and easily identified sections that lend themselves to quick refreshers as well as start-to-finish study, this book is a truly useful resource for beginner and veteran alike. Whether you're learning valuation for the first time or simply need guidance on an unfamiliar situation, Financial Valuation Workbook provides a key resource for any business valuation professional. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88944323 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578119 Fixing Business : Making Profitable Business Work for The Good of All Ed. 1 / Digby JONES / John Wiley & Sons (2017)PermalinkFraud Examination Casebook with Documents : A Hands-on Approach Ed. 1 / William H. BEECKEN / John Wiley & Sons (2017)PermalinkHacking the Hacker : Learn From the Experts Who Take Down Hackers Ed. 1 / Roger A. GRIMES / John Wiley & Sons (2017)PermalinkHappy Accidents : The Transformative Power of "Yes, and" at Work and in Life Ed. 1 / David AHEARN / John Wiley & Sons (2017)PermalinkHospitality Law : Managing Legal Issues in the Hospitality Industry Ed. 5 / Stephen C. BARTH / John Wiley & Sons (2017)PermalinkHow to read world literature : How to Study Literature Ed. 2 / David DAMROSCH / John Wiley & Sons (2017)PermalinkHow to Run Seminars and Workshops : Presentation Skills for Consultants, Trainers, Teachers, and Salespeople Ed. 4 / Robert L. JOLLES / John Wiley & Sons (2017)PermalinkHow To Talk To Absolutely Anyone : Confident Communication for Work, Life and Relationships Ed. 2 / Mark RHODES / John Wiley & Sons (2017)PermalinkInside Real Estate : Buy, Sell and Profit in any Property Market Ed. 1 / Peter O'MALLEY / John Wiley & Sons (2017)PermalinkInvest Like a Guru : How to Generate Higher Returns At Reduced Risk With Value Investing Ed. 1 / Charlie TIAN / John Wiley & Sons (2017)PermalinkLeadership Results : How to Create Adaptive Leaders and High-Performing Organisations for an Uncertain World Ed. 1 / Sebastian SALICRU / John Wiley & Sons (2017)PermalinkLeading in English : How to Confidently Communicate and Inspire Others in the International Workplace Ed. 1 / D. Vincent VARALLO / John Wiley & Sons (2017)PermalinkPermalinkManaging to Make a Difference : How to Engage, Retain, and Develop Talent for Maximum Performance Ed. 1 / Larry STERNBERG / John Wiley & Sons (2017)PermalinkPermalinkPermalinkMastering Private Equity : Transformation via Venture Capital, Minority Investments and Buyouts Ed. 1 / Claudia ZEISBERGER / John Wiley & Sons (2017)PermalinkMergers and Acquisitions Basics : The Key Steps of Acquisitions, Divestitures, and Investments Ed. 2 / Michael E. S. FRANKEL / John Wiley & Sons (2017)PermalinkMonetizing Your Data : A Guide to Turning Data into Profit-Driving Strategies and Solutions Ed. 1 / Andrew Roman WELLS / John Wiley & Sons (2017)PermalinkPermalink
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