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Do More Faster : Techstars Lessons to Accelerate Your Startup Ed. 2 / Brad FELD / John Wiley & Sons (2019)
Titre : Do More Faster : Techstars Lessons to Accelerate Your Startup Ed. 2 Type de document : e-book Auteurs : Brad FELD Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119583288 Note générale : copyrighted Langues : Anglais (eng) Résumé : Refreshed, updated, and expanded. Do More Faster provides time-tested advice, tips, and experiences by founders and mentors of Techstars to help entrepreneurs succeed! David Cohen and Brad Feld, leading advocates for entrepreneurs and startups, team up to provide first-time entrepreneurs with the tools, insights, and experiences to help them do more faster. The authors share their decades of experience working with thousands of startup founders and have enlisted the advice of dozens of Techstars startup founders and mentors. Contributors include Tim Ferriss, Eric Ries, Matt Mullenweg (WordPress), Isaac Saldana (SendGrid), and other successful entrepreneurs. Co-founders of Techstars, the worldwide network that helps entrepreneurs succeed, Cohen and Feld recognize the daunting task of creating a sustainable business and have seen first-hand the common mistakes first-time entrepreneurs make over and over. The authors take the complexity and uncertainty of starting a business and distill the critical factors into seven themes: Ideas and Vision, People, Working Effectively, Product, Fundraising, Legal and Structure, and Work and Life Harmony. They share their hard-won successes, failures, and advice for anyone with an idea who wants to create a business. Throughout the book crucial questions are raised and addressed from multiple perspectives. ? How important is it to have an original idea? ? How is founder conflict handled? ? What are the tradeoffs between bootstrapping and financing? Make-or-break decisions like company structure, hiring, and legal consequences are presented in an easy-to-understand style. Do More Faster will elevate your thinking on a range of important topics, help you avoid costly mistakes, and provide you with a resource to consult as you go from idea to successful business. If you have the drive and desire to start a business, need to create a vibrant entrepreneurial ecosystem in your community, or want to spark greater innovation in your organization?don't go it alone. Use the advice, tips, and tactics found throughout Do More Faster to give yourself the best chance of succeeding. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945282 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578862 Don't Fall For It : A Short History of Financial Scams Ed. 1 / Ben CARLSON / John Wiley & Sons (2019)
Titre : Don't Fall For It : A Short History of Financial Scams Ed. 1 Type de document : e-book Auteurs : Ben CARLSON Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119605164 Note générale : copyrighted Langues : Anglais (eng) Résumé : Learn financial and business lessons from some of the biggest frauds in history Why does financial fraud persist? History is full of sensational financial frauds and scams. Enron was forced to declare bankruptcy after allegations of massive accounting fraud, wiping out $78 billion in stock market value. Bernie Madoff, the largest individual fraudster in history, built a $65 billion Ponzi scheme that ultimately resulted in his being sentenced to 150 years in prison. People from all walks of life have been scammed out of their money: French and British nobility looking to get rich quickly, farmers looking for a miracle cure for their health ailments, several professional athletes, and some of Hollywood's biggest stars. No one is immune from getting deceived when money is involved. Don't Fall For It is a fascinating look into some of the biggest financial frauds and scams ever. This compelling book explores specific instances of financial fraud as well as some of the most successful charlatans and hucksters of all-time. Sharing lessons that apply to business, money management, and investing, author Ben Carlson answers questions such as: Why do even the most intelligent among us get taken advantage of in financial scams? What make fraudsters successful? Why is it often harder to stay rich than to get rich? Each chapter in examines different frauds, perpetrators, or victims of scams. These real-life stories include anecdotes about how these frauds were carried out and discussions of what can be learned from these events. This engaging book: Explores the business and financial lessons drawn from some of history's biggest frauds Describes the conditions under which fraud tends to work best Explains how people can avoid being scammed out of their money Suggests practical steps to reduce financial fraud in the future Don't Fall For It: A Short History of Financial Scams is filled with engrossing real-life stories and valuable insights, written for finance professionals, investors, and general interest readers alike. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88944428 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578202 Dynamic Digital Marketing : Master the World of Online and Social Media Marketing to Grow Your Business Ed. 1 / Dawn MCGRUER / John Wiley & Sons (2019)
Titre : Dynamic Digital Marketing : Master the World of Online and Social Media Marketing to Grow Your Business Ed. 1 Type de document : e-book Auteurs : Dawn MCGRUER Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119635888 Note générale : copyrighted Langues : Anglais (eng) Résumé : 8 powerful ways to market your business online to consistently generate an abundance of leads that convert into profitable customers. Dynamic Digital Marketing teaches any business or individual how to increase online visibility and presence, attract their target audience, generate leads, and convert them into profitable customers. Author Dawn McGruer is an expert at making businesses and brands shine online. She is passionate about helping entrepreneurs and businesses maximise their digital marketing profits by developing digital skills which scale and grow their businesses and accelerate their success. Most entrepreneurs and businesses fully understand the importance of digital marketing, yet many do not know where to start or, worse, continue to spend time, money, and effort on strategies that fail to provide the best results for their investment. To remedy this situation, Dawn developed her multi-award-winning digital marketing framework, Dynamic Digital Marketing Model. Offering step-by-step guidance, this book shows you how to use this model to market your business online whilst transforming yourself into a proficient digital marketer. This must-read book will help you: Gain invaluable insights on what works ? and what doesn't ? based on the author's 20 years' experience in digital marketing Avoid pitfalls and missteps by implementing the same proven success strategies used by key influencers Harness the power of search engine optimisation (SEO), social media, content marketing, online video, and more Amplify your brand, cultivate customers, and increase profits Incorporate e-mail marketing, customer analytics, strategic web design, and influencer partnerships in your overall digital marketing strategy Dynamic Digital Marketing: Master the world of online and social media marketing to grow your business is an indispensable resource for business leaders, business owners, marketing and sales professionals, digital strategists and consultants, entrepreneurs, and students in business and marketing programmes. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945333 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578900 Effective Data Storytelling : How to Drive Change with Data, Narrative and Visuals Ed. 1 / Brent DYKES / John Wiley & Sons (2019)
Titre : Effective Data Storytelling : How to Drive Change with Data, Narrative and Visuals Ed. 1 Type de document : e-book Auteurs : Brent DYKES Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119615712 Note générale : copyrighted Langues : Anglais (eng) Résumé : Master the art and science of data storytelling?with frameworks and techniques to help you craft compelling stories with data. The ability to effectively communicate with data is no longer a luxury in today's economy; it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative?to tell a story with the numbers. Effective Data Storytelling will teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories. Narratives are more powerful than raw statistics, more enduring than pretty charts. When done correctly, data stories can influence decisions and drive change. Most other books focus only on data visualization while neglecting the powerful narrative and psychological aspects of telling stories with data. Author Brent Dykes shows you how to take the three central elements of data storytelling?data, narrative, and visuals?and combine them for maximum effectiveness. Taking a comprehensive look at all the elements of data storytelling, this unique book will enable you to: Transform your insights and data visualizations into appealing, impactful data stories Learn the fundamental elements of a data story and key audience drivers Understand the differences between how the brain processes facts and narrative Structure your findings as a data narrative, using a four-step storyboarding process Incorporate the seven essential principles of better visual storytelling into your work Avoid common data storytelling mistakes by learning from historical and modern examples Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals is a must-have resource for anyone who communicates regularly with data, including business professionals, analysts, marketers, salespeople, financial managers, and educators. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945312 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578885 Equity Smart Beta and Factor Investing for Practitioners Ed. 1 / Khalid GHAYUR / John Wiley & Sons (2019)
Titre : Equity Smart Beta and Factor Investing for Practitioners Ed. 1 Type de document : e-book Auteurs : Khalid GHAYUR Editeur : John Wiley & Sons Année de publication : 2019 ISBN/ISSN/EAN : 9781119583226 Note générale : copyrighted Langues : Anglais (eng) Résumé : A guide to the popular and fast growing investment opportunities of smart beta Equity Smart Beta and Factor Investing for Practitioners offers a hands-on guide to the popular investment opportunities of smart beta, which is one of the fastest growing areas within the global equity asset class. This well-balanced book is written in accessible and understandable terms and contains an in-depth manual filled with analytical information and new ideas. The authors?noted experts in the field?include a definition of smart beta investing and detail its history. They also explore the distinguishing characteristics of smart beta strategies, offer an overview of factor investing, and reveal the implementation of smart beta approaches. Comprehensive in scope, the book contains helpful examples of applications, real-life illustrative case studies, and contributions from leading and respected practitioners that explain how they approach smart beta investing. This important book: Contains an in-depth exploration of smart beta investing Includes the information written in clear and accessible language Presents helpful case studies, illustrative examples, and contributions from leading and respected experts Offers a must have resource coauthored by the Head of Goldman Sachs' equity smart beta business Written for investors who want to tap into the opportunities that smart beta offers, Equity Smart Beta and Factor Investing for Practitioners is the comprehensive resource for learning how to create more efficient overall equity portfolios. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88945283 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=578863 Essential Algorithms : A Practical Approach to Computer Algorithms Using Python and C# Ed. 2 / Rod STEPHENS / John Wiley & Sons (2019)PermalinkPermalinkPermalinkExploring Arduino : Tools and Techniques for Engineering Wizardry Ed. 2 / Jeremy BLUM / John Wiley & Sons (2019)PermalinkExponential Transformation : Evolve Your Organization (and Change the World) With a 10-Week ExO Sprint Ed. 1 / Salim ISMAIL / John Wiley & Sons (2019)PermalinkFewer, Richer, Greener : Prospects for Humanity in an Age of Abundance Ed. 1 / Laurence B. SIEGEL / John Wiley & Sons (2019)PermalinkFrom Impossible to Inevitable : How SaaS and Other Hyper-Growth Companies Create Predictable Revenue Ed. 2 / Aaron ROSS / John Wiley & Sons (2019)PermalinkGet Sht Done : The Ultimate Guide to Productivity, Procrastination, and Profitability Ed. 1 / Jeffrey GITOMER / John Wiley & Sons (2019)PermalinkPermalinkGoliath's Revenge : How Established Companies Turn the Tables on Digital Disruptors Ed. 1 / Todd HEWLIN / John Wiley & Sons (2019)Permalink
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