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ROUTLEDGE
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Essays on the nature and state of modern economics / Tony LAWSON / New York : ROUTLEDGE (2015)
Titre : Essays on the nature and state of modern economics Type de document : Livre Auteurs : Tony LAWSON, Auteur Editeur : New York : ROUTLEDGE Année de publication : 2015 Importance : 261 p. ISBN/ISSN/EAN : 978-1-138-85101-6 Prix : 45 EUR Note générale : Index. Langues : Anglais (eng) Mots-clés : Management
ECONOMIE INTERNATIONALERésumé : What do modern academic economists do? What currently is mainstream economics? What is neoclassical economics? And how about heterodox economics? How do the central concerns of modern economists, whatever their associations or allegiances, relate to those traditionally taken up in the discipline? And how did economics arrive at its current state? These and various cognate questions and concerns are systematically pursued in this new book by Tony Lawson. The result is a collection of previously published and new papers distinguished in providing the only comprehensive and coherent account of these issues currently available. The financial crisis has not only revealed weaknesses of the capitalist economy but also highlighted just how limited and impoverished is modern academic economics. Despite the failings of the latter being more widely acknowledged now than ever, there is still an enormous amount of confusion about their source and true nature. In this collection, Tony Lawson also identifies the causes of the discipline's failings and outlines a transformative solution to its deficiencies. Amongst other things, Lawson advocates for the adoption of a more historical and philosophical orientation to the study of economics, one that deemphasizes the current focus on mathematical modelling while maintaining a high level of analytical rigour. In so doing Lawson argues for a return to long term systematic and sustained projects, in the manner pursued by the likes of Marx, Veblen, Hayek and Keynes, concerned first and foremost with advancing our understanding of social reality. Overall, this forceful and persuasive collection represents a major intervention in the on-going debates about the nature, state and future direction of economics. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=157035 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 048394 330/LAW Livre Library Campus de Reims Salle de lecture Sorti jusqu'au 31/05/2016 Innovation and entrepreneurship / Charles H. MATTHEWS / New York : ROUTLEDGE (2015)
Titre : Innovation and entrepreneurship : a competency framework Type de document : Livre Auteurs : Charles H. MATTHEWS, Auteur ; Ralph F. BRUEGGEMANN, Auteur Editeur : New York : ROUTLEDGE Année de publication : 2015 Importance : XIII; 345 p. ISBN/ISSN/EAN : 978-0-415-74252-8 Prix : 60 EUR Note générale : Index. Langues : Anglais (eng) Mots-clés : Management
CREATIVITE ; ENTREPRENEURIAT ; INNOVATION ; INNOVATION TECHNOLOGIQUEIndex. décimale : 112.72 ENTREPRENEURIAT Résumé : This book presents a new model, the competency framework, for students, innovators, entrepreneurs, managers, and anyone who wants to better understand the dynamic world of innovation and entrepreneurship. Focused on both the individual and strategic organizational level, this book is about people and the competencies each person needs to learn to be successful in creating a more dynamic future. Matthews and Brueggemann's framework for innovation and entrepreneurship competencies empowers individuals to excel at innovation and new venture creation. It provides a practical guide and clear and concise understanding of the knowledge, skills, attitudes, and experiences that are needed to increase imagination, creativity, innovation and new venture creation capability. Innovation and Entrepreneurship will be attractive for students of entrepreneurship, innovation, management and cross-disciplinary classes, such as design thinking. Presented in a modular format, Innovation & Entrepreneurship informs the future direction of people and technology, as well as the educational systems producing the next generation of innovators and entrepreneurs. Based on extensive academic research, this book is organized into two sections: Twelve innovation elements and twelve competency categories. The elements are the foundation and the competency categories are the building blocks that inform our path toward a more precise understanding of how innovation and entrepreneurship plays an important role in economic development and our daily lives. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=157002 Exemplaires (2)
Code-barres Cote Support Localisation Section Disponibilité 048387 658.406/MAT Livre Library Campus de Reims Salle de lecture Disponible J4805 112.72 MAT Livre Library Campus de Rouen Salle de lecture Disponible International business strategy / Peter J. BUCKLEY / New York : ROUTLEDGE (2015)
Titre : International business strategy : theory and practice Type de document : Livre Auteurs : Peter J. BUCKLEY, Éditeur scientifique ; Pervez N. GHAURI Editeur : New York : ROUTLEDGE Année de publication : 2015 Importance : 664 p. ISBN/ISSN/EAN : 978-0-415-62470-1 Prix : 63 EUR Note générale : Index. Langues : Anglais (eng) Mots-clés : Management
ENTREPRISE MULTINATIONALE ; COMMERCE INTERNATIONALRésumé : With stagnated demand in many home economies, the need to internationalize and exploit foreign market opportunities has never been more paramount for businesses to succeed at a global level. However, this process raises a number of questions, such as: can firms use their knowledge of one market in the next? Can firms pursue internationalization on several fronts at the same time? How should firms handle cultural and institutional differences between markets? This textbook provides students with the core research in international business and strategy, including organization, efficiency, external relationships and the challenges found in an increasingly multicultural world. Each part begins with a presentation of the issues and controversies faced in that particular area, followed by a synthesis of the research which provides avenues for future research. To facilitate and encourage further debate and learning, each part also includes at least one original case study. Compiled by two of the World's leading scholars of international business, and supplemented with critical commentaries and a range of integrative case studies, this comprehensive textbook provides advanced students of international business and strategy with a resource that will be invaluable in their studies and beyond. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=156617 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 048193 658.049/BUC Livre Library Campus de Reims Salle de lecture Disponible Sport management and the natural environment / Jonathan M. CASPER / New York : ROUTLEDGE (2015)
Titre : Sport management and the natural environment : theory and practice Type de document : Livre Auteurs : Jonathan M. CASPER, Auteur ; Michael E. PFAHL, Auteur Editeur : New York : ROUTLEDGE Année de publication : 2015 Importance : XXI; 245 p. ISBN/ISSN/EAN : 978-0-415-71540-9 Prix : 45 EUR Note générale : Bibliogr. à chaque fin de chap. Index. Langues : Anglais (eng) Mots-clés : Management
SPORT ; STRATEGIE ; MANAGEMENTRésumé : With climate change and other environmental issues becoming increasingly prominent, any successful sport organization now has to incorporate environmental concerns into their business strategy, while all sport managers must understand how to implement environmental initiatives into their everyday business. Sport Management and the Natural Environment is the first book to introduce environmental theory and best practice in the context of sport management, demonstrating how sport organizations can become more effective and sustainable, and exploring the important advocacy role that sport organizations have in local and global communities. It considers the unique social, economic and political space that sport occupies in society, and examines the most important practical managerial issues related to sport and the environment, including: * Facilities * Finance and accounting * Leadership * Marketing, communication and digital media * Operations * Stakeholder relations * Strategic planning Including contributions from leading academics and practitioners, Sport Management and the Natural Environment is the perfect foundation text for any course touching on environmental issues or social responsibility in sport, and essential reading for any sport manager looking to improve their professional practice. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=157044 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 048324 796.06/CAS Livre Library Campus de Reims Salle de lecture Disponible Sports marketing / Matthew D. SHANK / New York : ROUTLEDGE (2015)
Titre : Sports marketing : a strategic perspective Type de document : Livre Auteurs : Matthew D. SHANK, Auteur ; Mark R. LYBERGER, Auteur Mention d'édition : 5e éd. Editeur : New York : ROUTLEDGE Année de publication : 2015 Importance : XXXII; 669 p. ISBN/ISSN/EAN : 978-1-138-01596-8 Prix : 90 EUR Note générale : Annexes. Glossaire. Index. Langues : Anglais (eng) Mots-clés : Management
MARKETING STRATEGIQUE ; SPORTRésumé : Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly-changing, international sports business environment. Every chapter contains extensive real-world case studies and biographies of key industry figures and challenging review exercises which encourage the reader to reflect critically on their own knowledge and professional practice. The book's companion website offers additional resources for instructors and students, including an instructors' guide, test bank, presentation slides and useful weblinks. Sports Marketing: A Strategic Perspective is an essential foundation for any sports marketing or sports business course, and an invaluable reference for any sports marketing practitioner looking to improve their professional practice. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=157052 Exemplaires (1)
Code-barres Cote Support Localisation Section Disponibilité 048402 658.83/SHA Livre Library Campus de Reims Salle de lecture Disponible The Chinese real estate market / Junjian Albert CAO / New York : ROUTLEDGE (2015)PermalinkWorking in international development and humanitarian assistance / Maïa GEDDE / New York : ROUTLEDGE (2015)PermalinkSocial enterprise and the third sector / Lars HULGARD ; Jacques DEFOURNY ; Victor PESTOFF / New York : ROUTLEDGE (2014)PermalinkThe Routledge companion to international human resource management / David G. COLLINGS ; Geoffrey T. WOOD ; Paula M. CALIGIURI / New York : ROUTLEDGE (2014)PermalinkWine and identity / Matt HARVEY / New York : ROUTLEDGE (2014)PermalinkConsumer behavior analysis / Donald A. HANTULA / New York : ROUTLEDGE (2013)PermalinkCRM / Roger J. BARAN / New York : ROUTLEDGE (2013)PermalinkDark side of transformational leadership [The] / Dennis TOURISH / New York : ROUTLEDGE (2013)PermalinkEngaging with the world / Margaret Scotford ARCHER ; Andrea MACCARINI / New York : ROUTLEDGE (2013)PermalinkLeading and implementing business change management / David J. JONES / New York : ROUTLEDGE (2013)Permalink
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