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Titre : Entrepreneurship in the Wild : A Startup Field Guide Type de document : e-book Auteurs : Felipe G. MASSA, Auteur Editeur : MIT PRESS Année de publication : 2021 Importance : 152 p. ISBN/ISSN/EAN : 978-0-262-36557-4 Langues : Anglais (eng) Mots-clés : Management
ENTREPRENEURIAT ; START-UPRésumé : A learn-by-doing guide to developing, testing, and pitching a startup idea, balancing a pragmatic approach and rigorous academic content. This innovative book offers a learn-by-doing guide to entrepreneurship that balances practical advice with rigorous academic content. It introduces important concepts, provides highly engaging examples, and supplies the tools needed to put lessons into practice, creating a research-supported, step-by-step reference for developing, testing, and pitching any startup idea. By integrating lean startup principles, design thinking, and elements of the jobs-to-be-done framework Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://ebookcentral.proquest.com/lib/ne [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=554403 Entrepreneurship in the Wild / Felipe G. MASSA / MIT PRESS (2021)
Titre : Entrepreneurship in the Wild : A Startup Field Guide Type de document : Livre Auteurs : Felipe G. MASSA, Auteur Editeur : MIT PRESS Année de publication : 2021 Importance : 148 p. ISBN/ISSN/EAN : 978-0-262-54257-9 Langues : Anglais (eng) Mots-clés : Management
CREATION D'ENTREPRISE ; MANAGEMENT ; MICROECONOMIE ; ENTREPRENEURIATIndex. décimale : 112.72 ENTREPRENEURIAT Résumé : This innovative book offers a learn-by-doing guide to entrepreneurship that balances practical advice with rigorous academic content. It introduces important concepts, provides highly engaging examples, and supplies the tools needed to put lessons into practice, creating a research-supported, step-by-step reference for developing, testing, and pitching any startup idea. By integrating lean startup principles, design thinking, and elements of the jobs-to-be-done framework, this combination textbook-workbook allows readers to choose for themselves whether, or to what extent, to engage with theory. Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=557646 Exemplaires (4)
Code-barres Cote Support Localisation Section Disponibilité 056571 658.11 MAS Livre Library Campus de Reims Salle de lecture Disponible 056572 658.11 MAS Livre Library Campus de Reims Salle de lecture Disponible J7134 112.72 MAS Livre Library Campus de Rouen Salle de lecture Disponible J7135 112.72 MAS Livre Library Campus de Rouen Salle de lecture Disponible
Titre : Achievement Relocked : Loss Aversion and Game Design Type de document : e-book Auteurs : Geoffrey ENGELSTEIN Editeur : MIT PRESS Année de publication : 2020 ISBN/ISSN/EAN : 9780262043533 Note générale : copyrighted Langues : Anglais (eng) Résumé : How game designers can use the psychological phenomenon of loss aversion to shape player experience. Getting something makes you feel good, and losing something makes you feel bad. But losing something makes you feel worse than getting the same thing makes you feel good. So finding $10 is a thrill; losing $10 is a tragedy. On an intensity of feeling scale, loss is more intense than gain. This is the core psychological concept of loss aversion, and in this book game creator Geoffrey Engelstein explains, with examples from both tabletop and video games, how it can be a tool in game design. Loss aversion is a profound aspect of human psychology, and directly relevant to game design; it is a tool the game designer can use to elicit particular emotions in players. Engelstein connects the psychology of loss aversion to a range of phenomena related to games, exploring, for example, the endowment effect - why, when an object is ours, it gains value over an equivalent object that is not ours - as seen in the Weighted Companion Cube in the game Portal; the framing of gains and losses to manipulate player emotions; Deal or No Deal's use of the utility theory; and regret and competence as motivations, seen in the context of legacy games. Finally, Engelstein examines the approach to Loss Aversion in three games by Uwe Rosenberg, charting the designer's increasing mastery. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88880007 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=501720
Titre : AI and Humanity Type de document : e-book Auteurs : Illah Reza NOURBAKHSH Editeur : MIT PRESS Année de publication : 2020 ISBN/ISSN/EAN : 9780262043847 Note générale : copyrighted Langues : Anglais (eng) Résumé : An examination of the implications for society of rapidly advancing artificial intelligence systems, combining a humanities perspective with technical analysis; includes exercises and discussion questions. AI and Humanity provides an analytical framing and a common language for understanding the effects of technological advances in artificial intelligence on society. Coauthored by a computer scientist and a scholar of literature and cultural studies, it is unique in combining a humanities perspective with technical analysis, using the tools of literary explication to examine the societal impact of AI systems. It explores the historical development of these technologies, moving from the apparently benign Roomba to the considerably more sinister semi-autonomous weapon system Harpy. The book is driven by an exploration of the cultural and etymological roots of a series of keywords relevant to both AI and society. Works examined range from Narrative of the Life of Frederick Douglass, given a close reading for its themes of literacy and agency, to Simon Head's critique of the effects of surveillance and automation on the Amazon labor force in Mindless. Originally developed as a textbook for an interdisciplinary humanities-science course at Carnegie Mellon, AI & Humanity offers discussion questions, exercises (including journal writing and concept mapping), and reading lists. A companion website provides updated resources and a portal to a video archive of interviews with AI scientists, sociologists, literary theorists, and others. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88881514 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=503630
Titre : Art and Tradition in a Time of Uprisings Type de document : e-book Auteurs : Gabriel LEVINE Editeur : MIT PRESS Année de publication : 2020 ISBN/ISSN/EAN : 9780262043564 Note générale : copyrighted Langues : Anglais (eng) Résumé : Examining radical reinventions of traditional practices, ranging from a queer reclamation of the Jewish festival of Purim to an Indigenous remixing of musical traditions.Supposedly outmoded modes of doing and making?from music and religious rituals to crafting and cooking?are flourishing, both artistically and politically, in the digital age. In this book, Gabriel Levine examines collective projects that reclaim and reinvent tradition in contemporary North America, both within and beyond the frames of art. Levine argues that, in a time of political reaction and mass uprisings, the subversion of the traditional is galvanizing artists, activists, musicians, and people in everyday life. He shows that this takes place in strikingly different ways for Indigenous and non-Indigenous people in settler colonies. Paradoxically, experimenting with practices that have been abandoned or suppressed can offer powerful resources for creation and struggle in the present.Levine shows that, in projects that span ?the discontinuum of tradition,? strange encounters take place across the lines of class, Indigeneity, race, and generations. These encounters spark alliance and appropriation, desire and misunderstanding, creative (mis)translation and radical revisionism. He describes the yearly Purim Extravaganza, which gathers queer, leftist, and Yiddishist New Yorkers in a profane reappropriation of the springtime Jewish festival; the Ottawa-based Indigenous DJ collective A Tribe Called Red, who combine traditional powwow drumming and singing with electronic dance music; and the revival of home fermentation practices?considering it from microbiological, philosophical, aesthetic, and political angles.Projects that take back the vernacular in this way, Levine argues, not only develop innovative forms of practice for a time of uprisings; they can also work toward collectively reclaiming, remaking, and repairing a damaged world. Nombre d'accès : Illimité En ligne : http://library.ez.neoma-bs.fr/login?url=https://www.scholarvox.com/book/88882265 Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=504328 Beyond Bakelite : Leo Baekeland and the Business of Science and Invention / Joris MERCELIS / MIT PRESS (2020)PermalinkCarbon Captured : How Business and Labor Control Climate Politics / Matto MILDENBERGER / MIT PRESS (2020)PermalinkCoding Democracy : How Hackers Are Disrupting Power, Surveillance, and Authoritarianism / Maureen WEBB / MIT PRESS (2020)PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkPermalinkDesign Justice : Community-Led Practices to Build the Worlds We Need / Sasha COSTANZA-CHOCK / MIT PRESS (2020)PermalinkDowntime on the Microgrid : Architecture, Electricity, and Smart City Islands / Malcolm MCCULLOUGH / MIT PRESS (2020)PermalinkFake News : Understanding Media and Misinformation in the Digital Age / Melissa ZIMDARS / MIT PRESS (2020)PermalinkGaming the Metrics : Misconduct and Manipulation in Academic Research / Mario BIAGIOLI / MIT PRESS (2020)PermalinkGreening through Trade : How American Trade Policy Is Linked to Environmental Protection Abroad / Sikina JINNAH / MIT PRESS (2020)PermalinkPermalinkPermalinkHealth Design Thinking : Creating Products and Services for Better Health / Bon KU / MIT PRESS (2020)PermalinkPermalinkLeading in the Digital World : How to Foster Creativity, Collaboration, and Inclusivity / Amit S. MUKHERJEE / MIT PRESS (2020)PermalinkLetters, Power Lines, and Other Dangerous Things : The Politics of Infrastructure Security / Ryan ELLIS / MIT PRESS (2020)PermalinkPermalinkPermalinkPermalinkPermalinkScience and the Production of Ignorance : When the Quest for Knowledge Is Thwarted / Janet KOURANY / MIT PRESS (2020)PermalinkPermalinkPermalinkThe Alchemy of Us : How Humans and Matter Transformed One Another / Ainissa RAMIREZ / MIT PRESS (2020)PermalinkThe Infographic : A History of Data Graphics in News and Communications / Murray DICK / MIT PRESS (2020)PermalinkPermalinkToo Smart : How Digital Capitalism is Extracting Data, Controlling Our Lives, and Taking Over the World / Jathan SADOWSKI / MIT PRESS (2020)PermalinkPermalinkPermalinkPermalinkPermalinkAll Data Are Local : Thinking Critically in a Data-Driven Society / Yanni Alexander LOUKISSAS / MIT PRESS (2019)PermalinkPermalinkPermalinkBeyond the Valley : How Innovators around the World are Overcoming Inequality and Creating the Technologies of Tomorrow / Ramesh SRINIVASAN / MIT PRESS (2019)PermalinkA Billion Little Pieces : RFID and Infrastructures of Identification / Jordan FRITH / MIT PRESS (2019)PermalinkBridging Silos : Collaborating for Environmental Health and Justice in Urban Communities / Katrina Smith KORFMACHER / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkCybernetics or Control and Communication in the Animal and the Machine / Norbert WIENER / MIT PRESS (2019)PermalinkPermalinkPermalinkDesigned for Digital : How to Architect Your Business for Sustained Success / Jeanne W. ROSS / MIT PRESS (2019)PermalinkPermalinkPermalinkDream City : Creation, Destruction, and Reinvention in Downtown Detroit / Conrad KICKERT / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkFables and Futures : Biotechnology, Disability, and the Stories We Tell Ourselves / George ESTREICH / MIT PRESS (2019)PermalinkPermalinkFeeding the Other : Whiteness, Privilege, and Neoliberal Stigma in Food Pantries / Rebecca T. De SOUZA / MIT PRESS (2019)PermalinkFind Your Path : Unconventional Lessons from 36 Leading Scientists and Engineers / Daniel GOODMAN / MIT PRESS (2019)PermalinkFlint Fights Back : Environmental Justice and Democracy in the Flint Water Crisis / Benjamin J. PAULI / MIT PRESS (2019)PermalinkPermalinkFood Routes : Growing Bananas in Iceland and Other Tales from the Logistics of Eating / Robyn METCALFE / MIT PRESS (2019)PermalinkFrom the Inside Out : The Fight for Environmental Justice within Government Agencies / Jill Lindsey HARRISON / MIT PRESS (2019)PermalinkPermalinkGlobal Meat - Social and Environmental Consequences of the Expanding Meat Industry / Bill WINDERS / MIT PRESS (2019)PermalinkPermalinkGood Entertainment : A Deconstruction of the Western Passion Narrative / Byung-Chul HAN / MIT PRESS (2019)PermalinkGrounding Urban Natures : Histories and Futures of Urban Ecologies / Henrik ERNSTSON / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkHandmade Pixels - Independent Video Games and the Quest for Authenticity / Jesper JUUL / MIT PRESS (2019)PermalinkHow Attention Works : Finding Your Way in a World Full of Distraction / Stefan Van Der STIGCHEL / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkInnovation + Equality : How to Create a Future That Is More Star Trek Than Terminator / Joshua GANS / MIT PRESS (2019)PermalinkInteractive Task Learning : Humans, Robots, and Agents Acquiring New Tasks through Natural Interactions / Kevin A. GLUCK / MIT PRESS (2019)PermalinkInvesting in Science : Social Cost-Benefit Analysis of Research Infrastructures / Massimo FLORIO / MIT PRESS (2019)PermalinkKinds Come First : Age, Gender, Class, and Ethnicity Give Meaning to Measures / Jerome KAGAN / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkPermalinkPioneers, Hidden Champions, Changemakers, and Underdogs : Lessons from China's Innovators / Mark J. GREEVEN / MIT PRESS (2019)PermalinkPower and Care : Toward Balance for Our Common Future?Science, Society, and Spirituality / Tania SINGER / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkPermalinkPermalinkReal Games : What's Legitimate and What's Not in Contemporary Videogames / Mia CONSALVO / MIT PRESS (2019)PermalinkPermalinkRethinking Environmentalism : Linking Justice, Sustainability, and Diversity / Sharachchandra LELE / MIT PRESS (2019)PermalinkSee Sooner, Act Faster : How Vigilant Leaders Thrive in an Era of Digital Turbulence / George S. DAY / MIT PRESS (2019)PermalinkSharenthood : Why We Should Think before We Talk about Our Kids Online / Leah A. PLUNKETT / MIT PRESS (2019)PermalinkPermalinkPermalinkPermalinkThe Artist in the Machine : The World of AI-Powered Creativity / Arthur I. MILLER / MIT PRESS (2019)PermalinkThe Charisma Machine : The Life, Death, and Legacy of One Laptop per Child / Morgan G. AMES / MIT PRESS (2019)PermalinkThe Digital Plenitude : The Decline of Elite Culture and the Rise of New Media / Jay David BOLTER / MIT PRESS (2019)PermalinkThe Evolution of the Sensitive Soul : Learning and the Origins of Consciousness / Simona GINSBURG / MIT PRESS (2019)PermalinkPermalinkThe Joy of Search : A Google Insider's Guide to Going Beyond the Basics / Daniel M. RUSSELL / MIT PRESS (2019)PermalinkPermalinkThe Market in Mind : How Financialization Is Shaping Neuroscience, Translational Medicine, and Innovation in Biotechnology / Mark Dennis ROBINSON / MIT PRESS (2019)PermalinkPermalinkThe Media Snatcher - PC/CORE/TURBO/ENGINE/GRAFX/16/CDROM2/SUPER/DUO/ARCADE/RX / Carl THERRIEN / MIT PRESS (2019)PermalinkThe New American Farmer : Immigration, Race, and the Struggle for Sustainability / Laura-Anne MINKOFF-ZERN / MIT PRESS (2019)PermalinkPermalinkPermalinkThe Promise of Artificial Intelligence : Reckoning and Judgment / Brian Cantwell SMITH / MIT PRESS (2019)PermalinkPermalinkThe Structure of Moral Revolutions : Studies of Changes in the Morality of Abortion, Death, and the Bioethics Revolution / Robert BAKER / MIT PRESS (2019)PermalinkThe Synthetic Age - Outdesigning Evolution, Resurrecting Species, and Reengineering Our World / Christopher J. PRESTON / MIT PRESS (2019)PermalinkThe Technology Fallacy : How People Are the Real Key to Digital Transformation / Gerald C. KANE / MIT PRESS (2019)PermalinkPermalinkTransit-Oriented Displacement or Community Dividends? : Understanding the Effects of Smarter Growth on Communities / Karen CHAPPLE / MIT PRESS (2019)PermalinkValue Sensitive Design : Shaping Technology with Moral Imagination / Batya FRIEDMAN / MIT PRESS (2019)PermalinkPermalinkWhen Innovation Moves at Digital Speed : Strategies and Tactics to Provoke, Sustain, and Defend Innovation in Today's Unsettled Markets / Mit Sloan Management REVIEW / MIT PRESS (2019)PermalinkWhen the President Calls - Conversations with Economic Policymakers / Simon W. BOWMAKER / MIT PRESS (2019)PermalinkWho Wins in a Digital World? : Strategies to Make Your Organization Fit for the Future / Mit Sloan Management REVIEW / MIT PRESS (2019)PermalinkPermalinkWriters in the Secret Garden : Fanfiction, Youth, and New Forms of Mentoring / Cecilia ARAGON / MIT PRESS (2019)PermalinkAlice and Bob Meet the Wall of Fire : The Biggest Ideas in Science from Quanta / Thomas LIN / MIT PRESS (2018)PermalinkPermalinkCulture Is Not Always Popular : Fifteen Years of Design Observer / Michael BIERUT / MIT PRESS (2018)PermalinkPermalinkDesign Unbound : Designing for Emergence in a White Water World / Ann M. PENDLETON-JULLIAN / MIT PRESS (2018)PermalinkPermalinkEfficient Cognition : The Evolution of Representational Decision Making / Armin W. SCHULZ / MIT PRESS (2018)PermalinkPermalinkEscaping the Energy Poverty Trap : When and How Governments Power the Lives of the Poor / Michaël AKLIN / MIT PRESS (2018)PermalinkGlobalizing Innovation : State Institutions and Foreign Direct Investment in Emerging Economies / Patrick J.w. EGAN / MIT PRESS (2018)PermalinkLeft to Our Own Devices : Outsmarting Smart Technology to Reclaim Our Relationships, Health, and Focus / Margaret E. MORRIS / MIT PRESS (2018)PermalinkPermalinkPlagues and the Paradox of Progress : Why the World Is Getting Healthier in Worrisome Ways / Thomas J. BOLLYKY / MIT PRESS (2018)PermalinkPlaying Smart : On Games, Intelligence, and Artificial Intelligence / Julian TOGELIUS / MIT PRESS (2018)PermalinkPermalinkProtecting Children Online? : Cyberbullying Policies of Social Media Companies / Tijana MILOSEVIC / MIT PRESS (2018)PermalinkPermalinkPermalinkSpontaneous Venturing : An Entrepreneurial Approach to Alleviating Suffering in the Aftermath of a Disaster / Dean A. SHEPHERD / MIT PRESS (2018)PermalinkTaming the Sun : Innovations to Harness Solar Energy and Power the Planet / Varun SIVARAM / MIT PRESS (2018)PermalinkThe AI Advantage : How to Put the Artificial Intelligence Revolution to Work / Thomas H. DAVENPORT / MIT PRESS (2018)PermalinkPermalinkPermalinkWhat the Digital Future Holds : 20 Groundbreaking Essays on How Technology Is Reshaping the Practice of Management / Mit Sloan Management REVIEW / MIT PRESS (2018)PermalinkPermalinkPermalinkWinning Together : The Natural Resource Negotiation Playbook / Bruno Verdini TREJO / MIT PRESS (2017)PermalinkCrowdsourced Health : How What You Do on the Internet Will Improve Medicine / Elad YOM-TOV / MIT PRESS (2016)PermalinkDeep Learning / Yoshua BENGIO / MIT PRESS (2016)PermalinkPermalinkSharing Knowledge, Shaping Europe : US Technological Collaboration and Nonproliferation / John KRIGE / MIT PRESS (2016)PermalinkStreaming, Sharing, Stealing : Big Data and the Future of Entertainment / Michael D. SMITH / MIT PRESS (2016)PermalinkPermalinkThe End of Ownership : Personal Property in the Digital Economy / Aaron PERZANOWSKI / MIT PRESS (2016)PermalinkPermalinkThe Sharing Economy : The End of Employment and the Rise of Crowd-Based Capitalism / Arun SUNDARARAJAN / MIT PRESS (2016)PermalinkPermalinkAtlas of knowledge / Katy BORNER / MIT PRESS (2015)PermalinkPermalinkBig Data, Little Data, No Data : Scholarship in the Networked World / Christine L. BORGMAN / MIT PRESS (2015)PermalinkDesign, when everybody designs / Ezio MANZINI / MIT PRESS (2015)PermalinkEnergy, Economic Growth, and Geopolitical Futures / Evan HILLEBRAND / MIT PRESS (2015)PermalinkPermalinkHow to write a thesis / Umberto ECO / MIT PRESS (2015)PermalinkPermalinkMergers, merger control, and remedies / John E. KWOKA / MIT PRESS (2015)PermalinkOrganic struggle / Brian K. OBACH / MIT PRESS (2015)PermalinkPermalinkPermalinkThe Power Brokers : The Struggle to Shape and Control the Electric Power Industry / Jeremiah D. LAMBERT / MIT PRESS (2015)PermalinkWhy are we waiting? / Nicholas STERN / MIT PRESS (2015)PermalinkPermalinkPermalinkThe Marketplace of Attention : How Audiences Take Shape in a Digital Age / James G. WEBSTER / MIT PRESS (2014)PermalinkUnderstanding global crises / Assaf RAZIN / MIT PRESS (2014)PermalinkWhat Have We Learned? : Macroeconomic Policy after the Crisis / George A. AKERLOF / MIT PRESS (2014)PermalinkPermalinkIndustrial dynamics / Jay W. FORRESTER / MIT PRESS (2013)PermalinkLeading open innovation / Anne SIGISMUND HUFF / MIT PRESS (2013)PermalinkOperations Forensics : Business Performance Analysis Using Operations Measures and Tools / Richard LAI / MIT PRESS (2013)PermalinkThe Hand, an Organ of the Mind : What the Manual Tells the Mental / Zdravko RADMAN / MIT PRESS (2013)PermalinkPermalinkContending Economic Theories : Neoclassical, Keynesian, and Marxian / Richard D. WOLFF / MIT PRESS (2012)PermalinkPermalinkSignals and Boundaries : Building Blocks for Complex Adaptive Systems / John H. HOLLAND / MIT PRESS (2012)PermalinkA History of Modern Experimental Psychology : From James and Wundt to Cognitive Science / George MANDLER / MIT PRESS (2011)PermalinkPermalinkPermalink
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