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Business Infrastructure for Sustainability in Developing Economies / Ray NILANJAN / BUSINESS SCIENCE REFERENCE (2016)
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Titre : Business Infrastructure for Sustainability in Developing Economies Type de document : e-book Auteurs : Ray NILANJAN, Auteur Editeur : BUSINESS SCIENCE REFERENCE Année de publication : 2016 Importance : 343 p. ISBN/ISSN/EAN : 978-1-5225-2042-9 Prix : 175 EUR Langues : Anglais (eng) Mots-clés : Management
CROISSANCE ECONOMIQUE ; PAYS EN DEVELOPPEMENT ; SOCIOLOGIE ECONOMIQUERésumé : Economic growth is one of the primary goals for all countries. There are many factors that contribute to a healthy and stable economy, and studying these emerging methods and techniques can aid in creating sustainable economic growth. Business Infrastructure for Sustainability in Developing Economies is a comprehensive reference source filled with informative discussions on the socio-economic expansion of developing nations. Featuring dynamic topics such as supply chain management, foreign trade deficits, service quality, and sustainable energy solutions, this book is an ideal resource for business managers, practitioners, professionals, and researchers who are interested in discovering the most recent trends and solutions in sustainable economic growth. Nombre d'accès : Illimité En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=344749
Titre : Competitive social media marketing strategies Type de document : e-book Auteurs : Gordon BOWEN (1950-) ; Wilson OZUEM (1974-) Editeur : BUSINESS SCIENCE REFERENCE Année de publication : 2016 Importance : 1 online resource (xx, 317 pages) : Présentation : illustrations (black and white, colour), maps (colour). ISBN/ISSN/EAN : 978-1-4666-9777-5 Langues : Anglais (eng) Mots-clés : Management
MARKETING SOCIAL ; MARKETING STRATEGIQUE ; MEDIAMots-clés candidats : Internet marketing Social aspects. Online social networks. Social media. Marketing Index. décimale : E-book Résumé : Competitive Social Media Marketing Strategies presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers’ use of these online communities. Highlighting pivotal issues such as brand management, customer loyalty, and online services, this publication is a pivotal reference source for business managers, professionals, advanced-level students, and consultants interested in the latest research on the use of digital media tools for business opportunities. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=158416
Titre : Digital entrepreneurship and global innovation Type de document : e-book Auteurs : Ioan, HOSU (1971-) ; Ioana, IANCU (1983-) Editeur : BUSINESS SCIENCE REFERENCE Année de publication : 2016 Importance : 1 online resource (xx, 300 pages) : Présentation : illustrations. ISBN/ISSN/EAN : 978-1-5225-0954-7 Langues : Anglais (eng) Mots-clés : Management
CROISSANCE ; ENTREPRENEURIAT ; INNOVATIONMots-clés candidats : Technological innovations Economic aspects. Management. Entrepreneurship. Strategic planning. Information technology Résumé : Succeeding in the modern business world is a multi-faceted endeavor that involves numerous parts. By implementing effective strategies, companies can strive toward achieving a competitive advantage. Digital Entrepreneurship and Global Innovation is a pivotal reference source for the latest academic material on strategic entrepreneurship initiatives to facilitate organizational growth and success, focusing on the role of digital technologies in business environments. Highlighting theoretical frameworks, industry perspectives, and emerging methodologies, this book is ideally designed for professionals, practitioners, upper-level students, and researchers involved in the field of entrepreneurship. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=209004
Titre : Global marketing strategies for the promotion of luxury goods Type de document : e-book Auteurs : Fabrizio, MOSCA ; Rosalia, GALLO Editeur : BUSINESS SCIENCE REFERENCE Année de publication : 2016 Importance : 1 online resource (xxiii, 329 pages) : Présentation : illustrations (black and white, colour), maps (black and white, colour). ISBN/ISSN/EAN : 978-1-4666-9959-5 Langues : Anglais (eng) Mots-clés : Management
COMPETITIVITE ; MEDIA ; PRODUIT DE LUXEMots-clés candidats : Luxury goods industry. Marketing. Luxuries Wealthy consumers. Résumé : Global Marketing Strategies for the Promotion of Luxury Goods explores the latest promotional trends, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development, as well as the role of the media in luxury brand building, this timely reference publication is designed for use by business professionals, researchers, and graduate-level students. Nombre d'accès : 1 En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208890 Handbook of research on global fashion management and merchandising / BUSINESS SCIENCE REFERENCE (2016)
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Titre : Handbook of research on global fashion management and merchandising Type de document : e-book Auteurs : Alessandra, VECCHI ; Chitra, BUCKLEY (1959-) Editeur : BUSINESS SCIENCE REFERENCE Année de publication : 2016 Importance : 799 p. Présentation : illustrations. ISBN/ISSN/EAN : 978-1-5225-0111-4 Note générale : "This book explores the various facets of effective management procedures within the fashion industry, featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology". Langues : Anglais (eng) Mots-clés : Management
INDUSTRIE ; MARQUE ; MODEMots-clés candidats : Fashion merchandising. Business logistics. Branding (Marketing) Résumé : Innovation and novel leadership strategies have aided the successful growth of the fashion industry around the globe. However, as the dynamics of the industry are constantly changing, a deficit can emerge in the overall comprehension of industry strategies and practices. The Handbook of Research on Global Fashion Management and Merchandising explores the various facets of effective management procedures within the fashion industry. Featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology, this publication is an extensive reference source for practitioners, academics, researchers, and students interested in the dynamics of the fashion industry. Nombre d'accès : Illimité En ligne : http://www.vlebooks.com/vleweb/product/openreader?id=Neoma&accId=9169105&isbn=97 [...] Permalink : https://cataloguelibrary.neoma-bs.fr/index.php?lvl=notice_display&id=208972 International business ethics and growth opportunities / Ruth WOLF / BUSINESS SCIENCE REFERENCE (2015)
PermalinkStrategic approaches to successful crowdfunding / Djamchid ASSADI / BUSINESS SCIENCE REFERENCE (2015)
PermalinkStrategic approaches to successful crowdfunding / Djamchid ASSADI / BUSINESS SCIENCE REFERENCE (2015)
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